The primal forces of Fire and Earth fuel the Spring 2026 Brunello Cucinelli Collection campaign. In the words of the designer, “creative passion meets timeless authenticity, and nature becomes a living expression of style.”
Models Abeny Nhial, Louise Robert and Niyo Malik are styled by Michaela Buratti with Daniel Archer [IG] taking photography honors./ Hair by Werner Amort; makeup by Fabiana Clavario
Brunello Cucinelli 2025 Results
Brunello Cucinelli closed out 2025 as a banner year, with sales up 10.1 percent to more than 1.4 billion euros. Adjusted at constant exchange rates, sales rose 11.5 percent, beating the forecast of 10 percent, reported by AOC last year.
13.7 Percent Increase in Asia
Sales in Asia rose 13.7 percent to 392.6 million euros, accounting for 27.9 percent of total turnover.
“China confirms its excellent health for us, with significant double-digit growth continuing quarter after quarter and a relevant contribution to the overall result of the entire Asian continent,” Cucinelli continued.
Aisle 9 Celine Cleanup: Hedi Slimane Did Not Take 4-5 Years to Deliver His Vision
In a recent discussion about why Jonathan Anderson should be given the same 4-5 years to deliver results at Dior, that Hedi Slimane took at Celine, AOC just sighed as we got out the mop and bucket and headed for Aisle 9. “No way,” Anne mumbled as she gave the bucket a good kick in exasperation.
“Hedi Slimane brought almost immediate results to the Celine brand. Why doesn’t Suzie Q check her facts the way we do. We pay $180 a year to read her nonsense. She should stick to recommending lip gloss.”
Committed to facts and knowing that we all make mistakes — including AOC — Anne ran SQ’s “it took a long time at Celine” assertion through AI to confirm our position.
