The North Face X Gucci Quietly Drops Big a Second Time to Lead 2022 Collaborations

The North Face X Gucci Quietly Drops Big a Second Time to Lead 2022 Collaborations AOC Fashion

The North Face X Gucci doubles down on a BIG New Year’s launch of chapter two of their collaboration. We say that emphasis has shifted from fashion runway camp patterns and global tribe explorers with good hearts in last year’s January debut to closeup images of practical technical gear that means business for 2022.

As more than one blogger has pointed out, no one is seriously mountaineering Tibet’s Everest North Face or Cho Oyu in these clothes. But there is a serious performance attitude in the pieces and accessories that creates a different energy and seriousness from the first drop. AOC loves the closeup shots, and we are always suckers for flowers.

Kudos to French photography duo, twin brothers Jalan and Jibril Durimel, [IG], who shot the campaign in Iceland. Born in Paris to parents from the island of Guadeloupe, at the age of 4 they moved to Miami where they first jumped into the waters of American culture.

GUCCI X The North Face Launches with Camp Design Happy Colors, Patterns

GUCCI X The North Face Launches with Camp Design Happy Colors, Patterns AOC Fashion

GUCCI X THE NORTH FACE has landed, with a visual emphasis on Gucci. Experts will look under the hood of this magic backpack ride to understand the less obvious North Face performance -gear qualities of the camp-fashion garments.

The Gucci-color palette is packed with vivid colors and whimsy galore, a design vision that makes the collection distinctly runway-friendly. Does the collab project performance? Not really. It’s Gucci-camp style all the way — which is probably fantastic — or maybe not. Buyers with high-value credit cards will write the sales success element of this story.

The campaign and lookbook images were shot in The Alps by Daniel Shea [IG], with creative direction by Alessandro Michele and art direction by Christopher Simmonds.

Tom Ford Pre-SS2022 Holiday Images by Carlijn Jacobs with Nyarach Abouch Ayuel

Tom Ford Pre-SS2022 Holiday Images by Carlijn Jacobs with Nyarach Abouch Ayuel AOC Fashion

Model Nyarach Abouch Ayuel is styled by Alice Goddard in Tom Ford Pre-SS22 Holiday fashion images lensed by Carlijn Jacobs [IG].

Philip Messmann Shot H&M Fall 2021 Outerwear with Gorpcore Design Vibe

Philip Messmann Shot H&M Fall 2021 Outerwear with Gorpcore Design Vibe AOC Fashion

Photographer Philip Messmann [IG] captured H&M’s Fall 2021 Outerwear campaign, styled by Lisa Lindqwister. The cast included models and actors Jessica Dalliah , Lily Newmark, Mustapha, and Olivia Vinten in a gorpcore design mix of functional outerwear and utilitarian garments with a sprinkle of mountain chic. Lisa Lindqwister styled the shoot./ Hair by Linda Shalabi; makeup by Ignacio Alonso

Andrea Artemisio Flashes Balenciaga Spring 2022 Campaign Phase 1 'Hacker Project'

Andrea Artemisio Flashes Balenciaga Spring 2022 Campaign Phase 1 'Hacker Project' AOC Fashion

Zimmermann Resort Swim 2021-2022 with Joan Smalls by Benny Horne in Hydra, Greece

Zimmermann Resort Swim 2021-2022 with Joan Smalls by Benny Horne in Hydra, Greece AOC Fashion

Zimmermann Resort 2021-22 continues its voyage through Hydra, Greece with top model Joan Smalls taking charge from Anna Ewers. We assume that photographer Benny Horne and stylist Romy Frydman will join the entire crew at sundown. Because there are few experiences as wonderful as cocktails along the Greek coast with a glorious sunset on the horizon.

Naomi Campbell Wears Kith for Calvin Klein Second Edition Lensed by Campbell Addy

Naomi Campbell Wears Kith for Calvin Klein Second Edition Lensed by Campbell Addy AOC Fashion

Supermodel Naomi Campbell rarified he air around the Villa Necchi Campiglio in Milan, posing for photographer Campbell Addy in key pieces from the Kith for Calvin Klein 2021 collection. The second edition of Kith for Calvin Klein launches Sept. 17 at all Kith locations.