Miu Miu Gymnasium Pop-ups and Miu Miu Studio 2025 Sell Delight in Individuality
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'Mother of Pearl' by Elizaveta Porodina for W Magazine China January 2025 Art Issue
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Photographer Elizaveta Porodina [IG] is having a great kickoff in 2025 and AOC will share all her new work in the coming days. We begin with Porodina’s ‘Mother of Pearl’ fashion story, created for W Magazine China’s [IG] art issue 2025.
Models Huijia Chen and Peng Chang take the spotlight in one of the most symbolism-rich stories in Porodina’s creative riches portfolio, with art direction by Zipeng Li./ Makeup by Karen Westerlund; hair by Yuwei Weng
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Selena Forrest Covers HTSI SS 2025 Fashion Focused on Fashion's Vanguard
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Top model, Louisiana-born Selena Forrest joins HTSI’s Spring 2025 fashion preview, following Felice Noordhoff’s HTSI’s fashion story posted Sunday.
Forrest is styled by Camilla Nickerson choosing Bottega Veneta, Ferragamo, Gabriela Hearst, Hermès, Hodakova, Loewe, Miu Miu, Phoebe Philo, Prada, Ralph Lauren, Saint Laurent by Anthony Vaccarello, The Row, Wales Bonner and more for fashion images by Cathy Kasterine [IG].
Read MoreCamila Pitanga Covers the February 2025 issue of Vogue Brazil, Lensed by MAR+VIN
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Camila Pitanga is a Brazilian actor and former model, the daughter of renowned filmmaker Antonio Pitanga. Rita Lazzarotti styles Pitanga in images by MAR+VIN [IG] for Vogue Brasil [IG] February 2025./ Beauty by Jake Falchi
Pitanga stars in this special edition of Vogue Brasil that celebrates the joy, sophistication and unique blend of Copacabana, one of Rio de Janeiro's most traditional neighborhoods.
Read MoreDua Lipa Packs Up On the Go Life Essentials in New CHANEL 25 Bag
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Singer-songwriter Dua Lipa is the face of the new CHANEL 25 handbag.
In the film directed by Gordon von Steiner, Lipa arrives at a studio in New York City for a Chanel fashion photo shoot. Posing with the 25 bag, a much-needed, hold-everything accessory for people on the go, Dua Lipa sings along to the ‘80s hit “She Drives Me Crazy” by the Fine Young Cannibals.
Read MoreMahany Pery Suits Up in 'Power Hour' Lensed by Boo George in Bazaar UK March 2025
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Harper’s Bazaar UK [IG] delivers ‘Power Hour’, a range of slim-cut to languid and louche suits perfect for women of purpose and competence. Model Mahany Pery is styled by Cathy Kasterine in suitings from Armani, Balenciaga, Dior, Dolce & Gabbana, Erdem, Jil Sander, Max Mara, McQueen, Michael Kors, Stella McCartney and more. Makeup by Florrie White; hair by Paul Donovan
Boo George [IG] is behind the lens and he delivers a fresh take on fashion photography that stands out. The clothes are center stage in sophisticated, arty and sensual images that play with light and shadow, multiple tints, and an appealing amount of cropping. Love this!
Read MoreEmma Chamberlain in Miu Miu & Cartier for Vogue Hong Kong February 2025
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Wearing exquisite jewelery from Cartier’s Love collection and Miu Miu fashion, 23-year old creative Emma Frances Chamberlain takes three digital covers in Vogue HK’s “Love For Life” issue. Photographer Emmie America [IG] flashes the fashion story as Chamberlain lives up to her reputation as a straight-shooter not bowing to PR word salads, writes Vogue Hong Kong [IG].
Read MoreFelice Noordhoff Makes a Dramatic Entrance in HTSI SS-2025 Fashion Issue
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Model Felice Noordhoff covers How to Spend It’s [HTSI] Spring/Summer 2025 Fashion Issue, styled here by Isabelle Kountoure. The message is clear: ‘Make a dramatic entrance in these bold shapes’, wearing Alaïa, Bottega Veneta, Dior, Dolce & Gabbana, Duran Lantink, JW Anderson, Loewe, Louis Vuitton, Maison Margiela, Phoebe Philo, Prada, Rokh, Victoria Beckham
Photographer Kayla Connors [IG] is behind the lens as HTSI dials in on looks worn by fashion’s vanguard./ Hair by Joe Burwin; makeup by Sandrine Cano Bock
Read More'Winter in Chang Chun' for W Magazine China Art Issue 2025 Lensed by Feng Li
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As the capital of Jilin Province, Changchun is the second largest city in Northeast China. Home to about 5 million people, the city hosts a winter celebration called the ‘Changchun Ice and Snow Festival’.
W Magazine China [IG] captures this spectacle ‘Winter in Chang Chun’ in the fashion pages of its latest Art Issue 2025 January. Models Haojie Qim Hejia Li and Ying Ouyang are styled by Austin Feng in bold, winter fashion statements lensed by Feng Li [IG], with creative direction by Cathy Dong. /Makeup by Yooyo Keong Ming; hair by MingHu Zhang.
Read MoreL'Oreal Group Invests in Jacquemus Retail Expansion and Future Beauty Business
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L'Oreal Group Invests in Jacquemus Retail Expansion and Future Beauty Business
In spring 2024, the growing cult brand Jacquemus opened stores in Dubai, Capri, and Saint-Tropez, followed by New York and London last fall.
Jacquemus annual revenue estimates had climbed to $250 million, largely self-funded from the brand’s business operations.
Sharing the Jacquemus Holiday 2024 campaign, AOC reported that the brand had maxed out its growth opportunities until it obtained a minority investor.
On January 28, Jacquemus announced that it has tapped Celine North America president Sarah Benady as its next chief executive officer. There was no doubt that an announcement was coming soon in this perfectly-orchestrated business PR blitz based on business fundamentals and not marketing word salads.
The announcement came today, February 7, that L’Oréal Group has made a minority investment in Jacquemus to fund the house’s ongoing retail growth and expansion into the beauty sector.
Read MoreJean Campbell's Pain Control Advocacy in ELLE UK | AOC Updates the Breakthroughs
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Jean Campbell's Pain Control Advocacy in ELLE UK | AOC Updates the Breakthroughs
Scottish-born beauty and top model Jean Campbell previews lingerie-inspired lace and leather mixes, accessorized with big gold jewelry in true 1980s spirit, lensed by Ekua King [IG] for the March 2025 issue of British ELLE.
Clementina Jackson chats with Lady Campbell, revisiting the topic of pain in her life and the podcast ‘I’m Fine’ she created to talk about it.
In her podcast, Jean Campbell talks to people about their own experiences with pain management, while sharing information about new research and test results in the field. Following her lead, AOC takes a look at the latest breakthroughs in learning to embrace chronic pain while not letting it define us.
The Patient Assumes New Powers in Non-Opioid Pain Management
In recent years, the focus on non-opioid pain management alternatives has gained significant attention as healthcare providers strive to mitigate the risks associated with opioid use, such as addiction and overdose. This shift has led to the exploration and adoption of various innovative strategies and treatments aimed at effectively managing pain without the reliance on opioid medications. One of the most promising alternatives includes the use of nonsteroidal anti-inflammatory drugs [NSAIDs], which are commonly prescribed to reduce inflammation and relieve pain without the addictive properties of opioids.
On February 4, 2025, CNN’s Dr. Sanjay Gupta spoke about the U.S Food and Drug Administration [FDA] approval of Journavx, or suzetrigine, oral tablets. “These pain medications, suzetrigine, Journavx as it’s called, work . . . more at the location of the pain, . . . trying to block the signals coming from the source of pain, going to the brain. As a result, you shouldn’t get euphoria,” Dr. Gupta explained. And, what is so critical about this breakthrough, is its lack of addictive ingredients.
Read MoreLibby Bennett in 'Bright Young Things' by Alasdair McLellan for Harper's Bazaar Italia N.15
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Rising model Libby Bennett took the spotlight in Harper’s Bazaar Italia’s ‘Bright Young Things’ N.15 cover story. AOC wondered what we’ve missed from Bennett’s portfolio, and this November 2024 fashion story styled by Alice Goddard, working with fashion director Sissy Vian jumped right out of the pages.
Photographer Alasdair McLellan [IG] shot the story at Morecambe Bay, Lancashire, located in north-west England, south of Lake District National Park.
Read MoreGucci Is Bleeding to Death & Sabato de Sarno Is Not the Doctor She Needed
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Gucci Is Bleeding to Death & Sabato de Sarno Is Not the Doctor She Needed
Gucci creative director Sabato de Sarno is leaving Gucci after two years. Gucci’s Feb. 25 runway show will be designed by its design studio, the brand said Thursday, Feb.6.
Gucci’s Problems Are Bigger than de Sarno’s Tepid Designs
AOC does not believe that Gucci’s revenue plunge of 26% in the third quarter of 2024, a scary reflection of the brand’s current status, was solely the result of de Sarno’s tepid approach to design.
We note that his ‘marching orders’ came from Kering head and Gucci’s billionaire owner François-Henri Pinault.
You cannot cut the heart out of Alessandro Michele’s Gucci success and expect those same customers to now buy a quiet Gucci, with marketing campaigns that prompted AOC to write that the models look like they’re making a case for lobotomies for women.
Read MoreVersace SS 2025 Campaign Talks 'Individuality as an Attitude' by Mert & Marcus
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Versace [IG] shares its SS 2025 ad campaign ‘Individuality as an Attitude’, led by Chief Creative Director Donatella Versace, with photography by Mert Alas [IG] and Marcus Piggott [IG].
Models Chen Yang, Jacqui Hooper, Loli Bahia, Karyna Maziar, Mona Tougaard and Tristan Watkins are styled by Jacob K with art direction by Ezra Petronio and Lane Petrusevych./ Hair by Mustafa Yanaz; makeup by Lucia Pieroni
Read MoreLouis Vuitton Taps Skateboarder Tyshawn Jones As Friend of the House
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Louis Vuitton Taps Skateboarder Tyshawn Jones As Friend of the House
Luxury house Louis Vuitton doesn’t need to use three banned in America initials i-e-d when reinforcing the 21st century DNA of the world’s largest luxury brand.
There’s no luxury house that AOC watches more closely than Louis Vuitton in understanding their ‘take’ on where we’re heading culturally. I should clarify that it’s Louis Vuitton Men — more than women’s — that clarifies the brand’s vision in the public sphere.
AOC didn’t understand just how tight former Christian Dior Men’s creative director Kim Jones was with Virgil Abloh, when Jones was at the helm of Louis Vuitton Men’s from 2011-2018 and passed the baton to Abloh as his mentor.
With Pharrell Williams succeeding Abloh [RIP] — we’re looking at a continuous cultural vision for LV that’s about 15 years old across three creative directors who formed their own modern-day rat pack.
Read MoreVogue Philippines Takes Us to Baguio and Cordillera Cool, Lensed by Borgy Angeles
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Vogue Philippines Takes Us to Baguio and Cordillera Cool, Lensed by Borgy Angeles
Vogue Philippines takes us to ‘Baguio and Beyond: Fresh Fashion Framed by Cordillera Cool’, the cover story for its February 2025 issue. Manila-based photographer Borgy Angeles [IG] captures the vibrancy of Baguio — if not its history and America’s role in creating it [literally].
We meet at the Cordilleras, where “craft, community, and indigenous wisdom reverberate through the land. Models Lake Cabrias, who the team scouted from its Manila casting call, and Fofai, who hails from the Kalinga region, hold handwoven lampshades on their hips and wear Filipino designers’ works inspired by the crafts that come out of these unique, divine-inspired lands.
America’s Colonial Ties to the Philippines
The American colonization of the Philippines happened through the Treaty of Paris at the close of the Spanish-American War in 1898. Months later, the Philippine-American War broke out in 1899, as Filipino revolutionaries sought genuine autonomy after years of Spanish dominance.
The war, which lasted until 1902, was marked by brutal combat and significant casualties, ultimately resulting in the establishment of American sovereignty over the islands.
Read MoreHow Desert Surfing Captured AOC’s View of Zimmermann’s Spring 2025 Campaign
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How Desert Surfing Captured AOC’s View of Zimmermann’s Spring 2025 Campaign
It makes sense now that AOC has struggled to discuss the gorgeous Zimmermann 2025 Ad Campaign, featuring model Abeny Nhial as inspired by the ‘70s cult surfing film ‘Morning of the Earth’. Not until Anne queried ‘desert surfing’ was AOC in sync with Benny Horne’s exquisite Zimmermann campaign images shot in Morocco.
Conceptually, desert dunes have long captured the human imagination with their striking landscapes and haunting beauty. In the Arab world, these natural formations hold significant physical and cultural importance.
Keep in mind that these magnificent images of Abeny Nhial, wearing Zimmermann’s Illuminate Macramé Gown, capture the very contradictions expressed in the 21st century reality of desert surfing.
Properly-lined for a more modest audience than Hollywood, the Illuminate’s DNA is in perfect sync with new fashion waves being created in the ‘foreign lands’ of Zimmermann’s most successful store.
Read MoreLibby Bennett & Valerie Scherzinger by Glen Luchford Cover Bazaar Italia N.17
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