April 19, 2025

Versace La Vacanza 2025 Campaign by Zoë Ghertner Brings Medusa to Mind

April 19, 2025/ Anne Enke

How Will Medusa Express Herself As Prada’s Versace Deal Moves Towards the Finish Line?

Luxury brand Versace has often taken its inspiration from Mediterranean mythology, particularly Greek mythology, as evidenced by its iconic Medusa logo.

Making Medusa the symbol of Versace was a daring act, deeply embedded in ancient history and the takedown of women by a rising patriarchy, who sought to control every aspect of women’s lives.

Like Lilith, Medusa was portrayed as demonic — and that was a purposeful act by the ancient-world men in charge.

Donatella Versace’s ongoing involvement with Versace as a brand ambassador, post Prada’s acquisition, is a living — not archived — critical resource. Medusa sits atop the Versace story, and we hope to hear from her soon.

February 05, 2025

Versace SS 2025 Campaign Talks 'Individuality as an Attitude' by Mert & Marcus

February 05, 2025/ Anne Enke

Versace [IG] shares its SS 2025 ad campaign ‘Individuality as an Attitude’, led by Chief Creative Director Donatella Versace, with photography by Mert Alas [IG] and Marcus Piggott [IG].

Models Chen Yang, Jacqui Hooper, Loli Bahia, Karyna Maziar, Mona Tougaard and Tristan Watkins are styled by Jacob K with art direction by Ezra Petronio and Lane Petrusevych./ Hair by Mustafa Yanaz; makeup by Lucia Pieroni

July 24, 2024

Versace's Fall 2024 Campaign Style Seduction at LA's Marmont Hotel by Mert & Marcus

July 24, 2024/ Anne Enke

Versace [IG] celebrates Hollywood history, returning to Los Angeles and the Marmont Hotel for its Fall 2024 campaign. Mert & Marcus [IG] are behind the lens, capturing models Vittoria Ceretti, Fernando Lindez, Hedi Ben Tekaya , Lee Minseok and Loli Bahia.

Chateau Marmont officially opened its doors in February 1929, 95 years ago, just months before the stock market crash that heralded the Great Depression. It offered refuge for decades to celebrities, Hollywood stars and rich people engaging in frequent debauchery behind its secretive walls.

February 28, 2023

Versace SS 2023 Campaign-Pt 2 Lensed by Vito Fernicola Turns Up the Volume

February 28, 2023/ Anne Enke

Croation model Lucy Markovic, Australian Riahn Griffiths and Sweden’s Vilma Sjöberg front the Versace Spring/Summer 2023 Campaign Part II. Donatella Versace’s edgy and rebellious women have turned up the volume, lensed by Vito Fernicola [IG]./ Makeup by Luca Cianciolo

With all the talk about celebrity fashion sightings replacing models, it’s worth remembering that it was Gianni Versace, who founded the luxury house in 1978, who had a big passion for grandiose spectacles with marketing campaigns to match.

May 01, 2022

Fendace Drops May 12 Worldwide with Top Models Campaign by Steven Meisel

May 01, 2022/ Anne Enke

The highly-anticipated Fendace collection — a powerhouse, experiment between two great Italian fashion houses: Fendi and Versace — will drop on May 12, with a worldwide series of events and pop-ups.

The business synergy between these two iconic Italian brands is producing astonishing results — given that they are direct competitors owned by two mega-luxury fashion houses. LVMH is the majority stockholder in Fendi and Versace is owned by Capri Holdings.

March 07, 2022

Donatella Versace Covers Vogue Italia March 2022 by Mert & Marcus

March 07, 2022/ Anne Enke

Donatella Versace covers the March 2022 issue of Vogue Italia with a major interview.

Donatella Versace Covers Vogue Italia March 2022 by Mert & Marcus AOC Fashion

Donatella Versace in Vogue Italia

Donatella Versace covers the March 2022 issue of Vogue Italia.

Donatella has come light-years since the murder of her brother, shot on the steps of his Miami Beach mansion in July, 2997. Overnight, the sister of Versace was forced to take over creative direction of the Versace vision of female empowerment.

And while Donatella Versace has experienced a major metamorphosis since taking the reins of Versace, she shares with writer Giuliana Matarrese her vulnerability: "Interviews always make me a little nervous: among other things, I keep asking myself why you chose me for this cover, one day you will explain it to me".

Versace’s north star vision — pulsating with Italian blood — is lensed by Mert Alas and Marcus Piggott, and styled by Jacob K in Atsuko Kudo; Balenciaga; Christopher Kane — who designed Versus from 2009 t0 2012, covering a period of six seasons; Saint Laurent by Anthony Vaccarello; Versace and more.

No More Shadow

Gianni Versace taught women not to be afraid of their sexuality, that it was a positive aspect of their DNA and identity. It’s a mantle that Donna Versace also wears. It’s important also to understand that Donatella finally feels free of Gianni’s death and his dominance over her life.

“My brother’s death was so brutal that I spent years in shock,” she explains, saying that she was Gianni’s shadow. “ I was insecure, I felt the eyes of the world on me, I felt in the air of distrust: I was there, to be the creative director, certainly not because someone had promoted me, but because I had to replace him.”

February 02, 2022

Bella & Gigi Hadid Join Donatella and Maluma in a Smashing Versace Spring 2022 Campaign

February 02, 2022/ Anne Enke

The Versace Spring 2022 Campaign by Mert & Marcus is a sight to behold. W Magazine writes that it’s two years since the Hadid sisters have posed together for a photoshoot, and they look glorious. Gigi and Bella pose together and with Donatella because it’s all about the sisterhood.

January 09, 2022

Versace Resort 2022 by Lea Colombo Delivers a Big Spirit, Mega Dose of Optimism

January 09, 2022/ Anne Enke

The Medusa has taken a psychedelic spin toward a Summer of Love, lensed by Lea Colombo [IG ]. It may be 110-degrees in Puglia or its reverse — snowing in July seaside — but optimism is self-created, even when circumstances are dire.

If we’re not in denial and actively trying to save the planet, our heads are in the right place. If we’re still marching for social justice, the activewear should be polished.

We’re doing our best to find a new groove, inspired here by Versace models Akon Changkou, Alyda Grace, Habib Masovic, Kelvin Adewole, Kiki Willems and Ryan Park. Just make refusal your middle name, and we’re going to get through this.

Anne of Carversville

Anne of Carversville

Daily Excerpts New Posts

Anne of Carversville

Versace La Vacanza 2025 Campaign by Zoë Ghertner Brings Medusa to Mind

How Will Medusa Express Herself As Prada’s Versace Deal Moves Towards the Finish Line?

Luxury brand Versace has often taken its inspiration from Mediterranean mythology, particularly Greek mythology, as evidenced by its iconic Medusa logo.

Making Medusa the symbol of Versace was a daring act, deeply embedded in ancient history and the takedown of women by a rising patriarchy, who sought to control every aspect of women’s lives.

Like Lilith, Medusa was portrayed as demonic — and that was a purposeful act by the ancient-world men in charge.

Donatella Versace’s ongoing involvement with Versace as a brand ambassador, post Prada’s acquisition, is a living — not archived — critical resource. Medusa sits atop the Versace story, and we hope to hear from her soon.

Versace SS 2025 Campaign Talks 'Individuality as an Attitude' by Mert & Marcus

Versace [IG] shares its SS 2025 ad campaign ‘Individuality as an Attitude’, led by Chief Creative Director Donatella Versace, with photography by Mert Alas [IG] and Marcus Piggott [IG].

Models Chen Yang, Jacqui Hooper, Loli Bahia, Karyna Maziar, Mona Tougaard and Tristan Watkins are styled by Jacob K with art direction by Ezra Petronio and Lane Petrusevych./ Hair by Mustafa Yanaz; makeup by Lucia Pieroni

Versace's Fall 2024 Campaign Style Seduction at LA's Marmont Hotel by Mert & Marcus

Versace [IG] celebrates Hollywood history, returning to Los Angeles and the Marmont Hotel for its Fall 2024 campaign. Mert & Marcus [IG] are behind the lens, capturing models Vittoria Ceretti, Fernando Lindez, Hedi Ben Tekaya , Lee Minseok and Loli Bahia.

Chateau Marmont officially opened its doors in February 1929, 95 years ago, just months before the stock market crash that heralded the Great Depression. It offered refuge for decades to celebrities, Hollywood stars and rich people engaging in frequent debauchery behind its secretive walls.

Versace SS 2023 Campaign-Pt 2 Lensed by Vito Fernicola Turns Up the Volume

Croation model Lucy Markovic, Australian Riahn Griffiths and Sweden’s Vilma Sjöberg front the Versace Spring/Summer 2023 Campaign Part II. Donatella Versace’s edgy and rebellious women have turned up the volume, lensed by Vito Fernicola [IG]./ Makeup by Luca Cianciolo

With all the talk about celebrity fashion sightings replacing models, it’s worth remembering that it was Gianni Versace, who founded the luxury house in 1978, who had a big passion for grandiose spectacles with marketing campaigns to match.

Fendace Drops May 12 Worldwide with Top Models Campaign by Steven Meisel

Donatella Versace Covers Vogue Italia March 2022 by Mert & Marcus

Donatella Versace in Vogue Italia

No More Shadow

Bella & Gigi Hadid Join Donatella and Maluma in a Smashing Versace Spring 2022 Campaign

The Versace Spring 2022 Campaign by Mert & Marcus is a sight to behold. W Magazine writes that it’s two years since the Hadid sisters have posed together for a photoshoot, and they look glorious. Gigi and Bella pose together and with Donatella because it’s all about the sisterhood.

Versace Resort 2022 by Lea Colombo Delivers a Big Spirit, Mega Dose of Optimism

The Medusa has taken a psychedelic spin toward a Summer of Love, lensed by Lea Colombo [IG ]. It may be 110-degrees in Puglia or its reverse — snowing in July seaside — but optimism is self-created, even when circumstances are dire.

If we’re not in denial and actively trying to save the planet, our heads are in the right place. If we’re still marching for social justice, the activewear should be polished.

We’re doing our best to find a new groove, inspired here by Versace models Akon Changkou, Alyda Grace, Habib Masovic, Kelvin Adewole, Kiki Willems and Ryan Park. Just make refusal your middle name, and we’re going to get through this.

Daily Excerpts New Posts

Luxury brand Versace has often taken its inspiration from Mediterranean mythology, particularly Greek mythology, as evidenced by its iconic Medusa logo.

Making Medusa the symbol of Versace was a daring act, deeply embedded in ancient history and the takedown of women by a rising patriarchy, who sought to control every aspect of women’s lives.

Like Lilith, Medusa was portrayed as demonic — and that was a purposeful act by the ancient-world men in charge.

Donatella Versace’s ongoing involvement with Versace as a brand ambassador, post Prada’s acquisition, is a living — not archived — critical resource. Medusa sits atop the Versace story, and we hope to hear from her soon.

Versace [IG] shares its SS 2025 ad campaign ‘Individuality as an Attitude’, led by Chief Creative Director Donatella Versace, with photography by Mert Alas [IG] and Marcus Piggott [IG].

Models Chen Yang, Jacqui Hooper, Loli Bahia, Karyna Maziar, Mona Tougaard and Tristan Watkins are styled by Jacob K with art direction by Ezra Petronio and Lane Petrusevych./ Hair by Mustafa Yanaz; makeup by Lucia Pieroni

Versace [IG] celebrates Hollywood history, returning to Los Angeles and the Marmont Hotel for its Fall 2024 campaign. Mert & Marcus [IG] are behind the lens, capturing models Vittoria Ceretti, Fernando Lindez, Hedi Ben Tekaya , Lee Minseok and Loli Bahia.

Chateau Marmont officially opened its doors in February 1929, 95 years ago, just months before the stock market crash that heralded the Great Depression. It offered refuge for decades to celebrities, Hollywood stars and rich people engaging in frequent debauchery behind its secretive walls.

Croation model Lucy Markovic, Australian Riahn Griffiths and Sweden’s Vilma Sjöberg front the Versace Spring/Summer 2023 Campaign Part II. Donatella Versace’s edgy and rebellious women have turned up the volume, lensed by Vito Fernicola [IG]./ Makeup by Luca Cianciolo

With all the talk about celebrity fashion sightings replacing models, it’s worth remembering that it was Gianni Versace, who founded the luxury house in 1978, who had a big passion for grandiose spectacles with marketing campaigns to match.

Donatella Versace in Vogue Italia

No More Shadow

The Versace Spring 2022 Campaign by Mert & Marcus is a sight to behold. W Magazine writes that it’s two years since the Hadid sisters have posed together for a photoshoot, and they look glorious. Gigi and Bella pose together and with Donatella because it’s all about the sisterhood.

The Medusa has taken a psychedelic spin toward a Summer of Love, lensed by Lea Colombo [IG]. It may be 110-degrees in Puglia or its reverse — snowing in July seaside — but optimism is self-created, even when circumstances are dire.

If we’re not in denial and actively trying to save the planet, our heads are in the right place. If we’re still marching for social justice, the activewear should be polished.

We’re doing our best to find a new groove, inspired here by Versace models Akon Changkou, Alyda Grace, Habib Masovic, Kelvin Adewole, Kiki Willems and Ryan Park. Just make refusal your middle name, and we’re going to get through this.

The Medusa has taken a psychedelic spin toward a Summer of Love, lensed by Lea Colombo [IG ]. It may be 110-degrees in Puglia or its reverse — snowing in July seaside — but optimism is self-created, even when circumstances are dire.