How refreshing to see sensuality back in fashion for Vogue France’s June/July 2025 Wellness issue, with Claire Thomson-Jonville head of editorial content. Fashion & image director at large Alastair McKimm chooses luxury staples from Alaiä, Calzedonia, Chloe, Courrèges, Eres, Loewe, Louis Vuitton, Stella McCartney and more.
The fashion shoot is centered on Imaan Hammam, a modern goddess with ancient roots, lensed by Mario Sorrenti [IG], with creative direction by Raul Martinez./ Hair by Tomo Jidai; makeup by Jamal Scott
Models Imaan Hammam and Vivienne Rohner come together in ‘The Heat Is On’ for the June 2025 issue of British Vogue [IG].Photographer Oliver Hadlee Pearch [IG] captures the duo, with styling by Julia Sarr-Jamois./ Hair by Cyndia Harvey; makeup by Ammy Drammeh
Victoria’s Secret SummerEscape 2025 Campaign gathers Imaan Hammam and Jill Kortleve on a St. Barts beach for the start of summer’s swim season. Emmanuelle Alt styled the campaign lensed by Lachlan Bailey [IG]. / Hair by Damien Boissinot; makeup by Fulvia Farolfi
The Victoria’s Secret Swimwear [IG] is sold in select high-volume stores and online. There’s another campaign TROPIC OF C X VICTORIA’S SECRET, with Candice Swanepoel, who founded Tropic of C’s sustainable swimwear, and Joan Smalls coming shortly.
Last week, AOC shared the lingerie pieces of the Victoria’s Secret Summer Escape 2025 Campaign.
With all the stress America is under in this moment, I recommend that we all bask in the atmosphere of four beauties: Blésnya Minher, Devyn Garcia, Imaan Hammam and Paula Soares, in Victoria’s Secret Very Sexy, Very New Spring 2025 campaign.
Emmanuelle Alt styles the campaign, introducing the new Lightly Lined Low-Cut Demi Bra, lensed by Lachlan Bailey [IG]. This is a multi-pronged campaign from Atelier Victoria’s Secret x Altuzarra, representing the first time that VS has worked with designer Joseph Altuzarra.
Showstudio calls them “Steven Meisel’s Supermodel Sirens”, five women “dripping in crystals.” Top models Abby Champion, Fei Fei Sun, Imaan Hammam, Irina Shayk and Karlie Kloss join forces in the new S/S 2024 Swarovski [IG] campaign inspired by Venus, the Roman goddess of love.
In ancient Roman mythology, Venus, the goddess of love and beauty, emerged from the sea fully grown and adorned with exquisite jewelry. The myth tells of Venus being born from the foam created when the Titan Cronus castrated his father Uranus and threw his severed genitals into the sea. This act led to the sea producing the goddess of love and desire.
Top model Imaan Hammam fronts the late February 2024 release of Zara Swimwear. The images remind us that spring is coming in to the northern hemisphere, and swimming is on our minds.
Some of the earliest examples of ancient swimmers include the frescoes in the Cave of Swimmers in Egypt, dating back to around 10,000 years ago.
Water holds immense symbolic significance in various global religions due to its powerful and transformative nature. In many belief systems, water is seen as a source of life and purification.
Read on about the role of water in Buddhism, Hinduism, Islam and indigenous cultures.
Models Devyn Garcia, Doutzen Kroes, Imaan Hammam, Lily Aldridge and Mayowa Nicholas invite us into Victoria’s Secret 7.0, or whatever version we’on at this point. Anne is totally lost.
It’s great, though to see such a high-quality cast assembled on behalf of the new Body by Victoria 2024 Campaign.[IG] Photographer Mikael Jansson [IG] captures the quintet, styled by Camilla Nickerson. / Makeup by Mark Carrasquillo; hair by James Pecis
We don’t know the annual results for VS, which had another very tough year in revenue and profitability in 2023. Those results will become public on March 7, 2024.
It seemes that the global fashion show documentary did not fare particularly well, as VS chief executive Martin Waters said — speaking about a list of VS actions to reinvigorate the entire business, not only the renewed 2023 fashion show: “Despite everyone’s best endeavours, it’s not been enough to carry the day.”
In 1992 American designer Donna Karan launched her campaign “In Women We Trust” shot by Peter Lindbergh. That fashion maverick statement about female leadership and competence was celebrated again today — not with America’s first woman president which we’ve all hoped for — but with photographer legend Annie Leibovitz gathering eight models so famous that they can go by their first names without confusion.
Featured in the Donna Karan revival campaign are Amber Valletta, Carolyn Murphy, Cindy Crawford, Imaan Hammam, Karlie Kloss, Linda Evangelista, Liya Kebede and Shalom Harlow.
Photographer Leibovitz shot the campaign in a Brooklyn warehouse, with video by Barbara Leibovitz Hellman and styling by Jessica Diehl.
Supermodel Imaan Hammam takes two covers for the August 2023 issue of ELLE USA. Imaan wears bralette and earrings from Fendi Couture above with a corset from New York Vintage. The second cover below features Imaan wearing an Armani Prive black gown with Van Cleef & Arpels necklace.
Leah Faye Cooperinterviews Hammam in her Brooklyn apartment during Ramadan, explaining how 2023 is a year for her to connect more deeply with her Muslim faith. Imaan is not only fasting by day but also not working.
The very top model became an Estée Lauder Global Brand Ambassador in May, and she reports fainting on the set during Ramadan 2022. “They’d be having you doing so much on these shoots, girl. It’s like dancing, jumping around, running—and then there’s a room for TikTok, doing all these TikTok videos….”
The fabulous Imaan Hammam [IG] covers the May 2023 issue of Harper’s Bazaar France [IG]. This is the third issue of a French edition of Harper’s Bazaar, led by the Prisma presse group, which acquired the licence for France.
Emmanuelle Alt [IG] styled Hammam in images lensed in a variation of black and white by Robin Galiegue [IG]. The former EIC of Vogue France is expected to have a more influential voice at the magazine, as her contractual obligations to Conde Nast expire.
The fashion trends term describing the Spring 2023 Massimo Dutti Limited Edition collection is ‘elevated basics’. Every fashion-aware person self-defines their own vision of ‘elevated basics’, but Massimo Dutti’s 2023 vision is one of sophisticated, chic simplicity and clarity.
The new campaign highlights models Ella Mccutcheon, Imaan Hammam, Tara Halliwell and Yilan Hua in images by Ezra Petronio [IG].
The vision is not a boring one, but more of a timeless, body-aware, polished, sensual approach in black and cream.
Skirts are longer for seekers of elevated basics, silhouettes are fluid. AOC asks if the long column of a dress is a modern woman’s caftan.
Note that caftans are showing up in men’s collections also, but the narrow, sleeveless column dress remains a typically female choice, except in the LGBTQIA+ community.
Adut Akech, Imaan Hammam, Candice Huffine, Devyn Garcia, Jill Kortleve, Paloma Elsesser, and Taylor Hill pose against the eternally sensual landscape of Italy in one half of the Victoria’s Secret Bras, That’s Our Thing 2023 campaign.
The campaign crosses the entire range of VS bras including the Very Sexy Bombshell Push-Up, Dream Angels Demi Bra, VS Bare Sexy Illusions Uplift Strapless Bra, and VS Bare Infinity Flex Full Coverage Bra.
Photographer Angelo Pennetta captures the true beauty of VS lingerie [IG] styled by Alex White.
Top models Adut Akech, Bella Hadid, Candice Huffine, Devyn Garcia, Imaan Hammam, Jill Kortleve, Mayowa Nicholas, Paloma Elsesser, Taylor Hill, Valentina Sampaio star in Victoria’s Secret Valentine’s Day 2023 campaign.
Gabriella Karefa Johnson styles the shoot, with Camille Summers-Valli [IG] directing the 30-second 2023 V-Day Shop spot.
Top model Imaan Hammam and her sister Aicha Hammam pose together for the December 2022 issue of Vogue Arabia. Rudy Simba Betty styles the duo in images by Bibi Cornejo Borthwick.
Adut’s five-year rise from a South Sudan, Australian Refugee to REAL supermodel status is well known by now. Being a Global Ambassador for Estee Lauder, announced in June 2021, goes a long way in wearing the real-deal supernodel crown.
Adut’s career was launched when she closed the Saint Laurent spring/summer 2018 show in Paris. Many young people in fashion — or outsiders with lots to say — think the industry only turned towards models of color post-George Floyd and the rise of BLM.
This is not true. Demands for change and the topic of racism in the fashion industry was much discussed and acted upon before the brutal murder of George Floyd by police in Minneapolis.
British Vogue’s October 2022 issue features models Bela Salazar, Eloise Wong, Imaan Hammam, Lucia De La Garza, Mila De La Garza and Sora Choi in ‘Nowstalgia’. Photographer Nadine Ijewere [IG] captures the sextet styled by Gabriella Karefa-Johnson.
Amina Muaddi counts Bella Hadid, Irina Shayk, Kendall Jenner and Kim Kardashian as clients in her high-impact accessories corner. We last met Muaddi — beloved by stylist and Rihanna’s main fashion man Jahleel Weaver — in a summer 2020 Fenty collab Amina Muaddi Co-Designs Larger-Than-Life Shoes in Fenty Release 7-20 Campaign.
Weaver styles this Amina Muaddi Drop 2/22 campaign, starring Egyptian-paternal-heritage, top-tier model Imaan Hammam. Photographer Dexter Navy [IG] shot the stylish entourage in Cairo.
Lock, a collection of bracelets that swivel open and snap into place, was released on Tiffany’s e-commerce site on Friday and will arrive in Tiffany stores worldwide in September.
“It’s all about unity, belonging, the universal bonds that tie us together forever—and the open-minded spirit of today’s generation,” says Alexandre Arnault, Tiffany’s executive vice president of product and communication.
Model Imaan Hammam and skateboarder Tyshawn Jones star in the ‘Lock’ campaign, lensed by Mario Sorrenti [IG].
Supermodel Imaan Hammam gets ready for a water-goddess dip, posing in Zara’s [IG] latest summer 2022 swimsuits. The Dutch beauty of Moroccan and Egyptian heritage was in Cairo last week, captioning her IG post “impeccable vibes.” Check it out.