Emily Ratajkowski in Michael Kors X Ellesse Campaign 2022 by Lachlan Bailey
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Irina Shayk Wears Anine Bing Resort 2022 Collection, Lensed by Chris Colls
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Anine Bings’ namesake clothing brand is inspired by the fusion of Scandinavian heritage and American spirit. Founded in 2012 by Anine Bing, Chief Creative Officer, and Nicolai Bing, Chief Executive Officer, Anine Bing releases its first resort 2022 collection starring top model Irina Shayk.
Chris Colls [IG] is behind the lens, capturing the Riviera goddesses in Nice Côte D'azur.
Read MoreAmrit Wears Mango's 'Sunset Celebration' Event Dresses Lensed by Dan Beleiu
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Fashion brand MANGO shares their printed elegance summer 2022 collection of limited-edition, special events dresses. Model Amrit is styled by Aritz Iriarte and Pili Álamo in the paisley-rich ‘Sunset Celebration’ story captured by photographer Dan Beleiu.
Read MoreKarlie Kloss x adidas Unite in Tech-Inspired, Gaia Friendly May 17 Activewear Drop
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adidas steps up with longtime partner Karlie Kloss to co-create a new collection, dropping phase one today, May 17th. Kloss is committed to helping the next generation of girls and women lead active and informed lifestyles.
The supermodel’s project priorities consistently promote a healthy and agile brain and body, while supporting Gaia and Planet Earth. Karlie is committed to being a super-activist in their perilous fight to recover environmental vitality after centuries of aggressive neglect and environmental abuse.
Read MoreAbby, Imaan, Mayowa, Paloma Put Victoria's Secret Very Sexy Summer on Blast
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Victoria’s Secret puts its Very Sexy summer 2022 lingerie and swimwear message on blast with models Abby Champion, Imaan Hammam, Mayowa Nicholas and Paloma Elsesser carrying the sexy women torch in the new ‘Hits of Summer 2022’ Campaign.
Read MoreAbby, Imaan, Mayowa, Paloma Put Victoria's Secret Very Sexy Summer on Blast
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Victoria’s Secret puts its Very Sexy summer 2022 lingerie and swimwear message on blast with models Abby Champion, Imaan Hammam, Mayowa Nicholas and Paloma Elsesser carrying the sexy women torch in the new ‘Hits of Summer 2022’ Campaign.
The VS Very Sexy message is ‘Let’s Talk About Lift, Baby”.
Read MoreSabina Jakubowicz Covers Vogue Mexico & Latin America Joyas Issue May 2022
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Polish model Sabina Jakubowicz covers Vogue Mexico [IG] & Latin America’s May 2022 Vogue Joyas supplement, lensed by Mateusz Stankiewicz.
Stylist Agnieszka Scibior chooses Cartier and a Balmain blazer for the cover image above in a fashion story that expresses Vogue Mexico & Latin America’s reminder that the world’s love stories birth their own immortal legacy through diamonds and precious stones . . . because they are forever.
Read Moreadidas x Gucci Is Pure Excellence on Steroids Imbued with Heavenly Creative Talent
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Not all collaborations are created equal. Designed by Gucci Creative Director Alessandro Michele, adidas x Gucci is spectacular in a business-smart kind of way. The design hybrids created by this fusion of business brilliance go way beyond wearable and visually appealing.
The two brands adidas and Gucci look like they were made for each other . . . like adidas should just buy Gucci [ relax Kering].
Read MoreBella Hadid's Swarovski Ambassador Role Hits a Speed Bump in Israel
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The appointment of supermodel Bella Hadid as ambassador for jeweler Swarovski has generated its first campaign, dripping with color-saturated, visual appeal. Conceptualized by creative director Giovanna Engelbert, and shot by photographers Mert Alas and Marcus Piggot, the brand message is transformative for Swarovski.
AOC always does a last 24 hours Google search on our posts, and the Jerusalem Post’s story on Israel’s rejection of Bella Hadid as Swarovski ambassador is in the #3 position, ahead of the press release.
The Yalon group, which owns Swarovski stores in Israel, has issued a statement distancing itself from Bella Hadid as the new ambassador for the jewelry brand. Limited headlines in the Israeli press — but including the important Jerusalem Post — carry a similar message, calling Bella Hadid a “top model and anti-Israel activist”.
Read MoreGray Sorrenti Flashes LOEWE Paula's Ibiza Summer 2022 Campaign
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AOC expected a big spirit lift from the LOEWE Paula’s Ibiza 2022 Campaign — literally waiting with anticipation.
Gray Sorrenti [IG] returns to capture all the memorable excitement of new experiences in an edgy environment that inspires spirits needing a getaway. Mathias Augustyniak and Michael Amazalag take a public bow for their best results with art direction. . . . Next. ~ Anne
Read MoreLouis Vuitton BUBBLEGRAM Bag Campaign 2022 Cool Girls by Charlotte Wales
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Models Blesnya Minher, Evie Harris, Mika Schneider, Morgan Porter and Puck Schrover take the spotlight in the Louis Vuitton BUBBLEGRAM Bag Campaign 2022, lensed by Charlotte Wales.
Stylist Victoria Sekrier pairs the Bubblegram bags with casual, sporty, flirty crop tops, short skirts and dresses, cargo-pants and shorts and other summer essentials. Louis Vuitton-embossed fabrics and screened LV hoodies remind us that logos still mean business with this crowd.
Read MorePete Davidson Fronts H&M 'Wear that Feeling' Menswear Campaign Sp 2022
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In a moment shy on sunny thoughts in America, Pete Davidson gives us reason to smile. Pete is fronting his first major fashion campaign for H&M, after a couple prior shorts. B-Reel Stockholm is behind the campaign featuring the SNL comedian and actor directed by Tim Godsall.
The marketing strategy “Wear that feeling” is created to capture fresh energy for H&M in the menswear category. Men are not known for being fashionistas in the style of women. Rather, they turn to film, TV, music and other cultural inputs to influence their style.
Read MoreLouis Vuitton SS 2022 Sunglasses Campaign Lensed by Steven Meisel
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Supermodel Karlie Kloss; songwriter, singer and rapper Lous and the Yakuza; and new Louis Vuitton ambassador actor Millie Bobby Brown front the Spring-Summer 2022 Louis Vuitton sunglasses campaign, lensed by Steven Meisel.
Read MoreGisele Bundchen by MAR+VIN in Vivara Mother's Day Campaign 2022
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Earth goddess Gisele Bundchen celebrates Mother’s Day 2022 with her new Brazilian jewelry brand Vivara campaign. MAR+VIN [IG] photographs Gisele with her long-time brand sponsor, styled by Renata Correa.
Jewelry designs are made of rose gold and white gold, with black sapphires, rose quartz, blue topaz, and diamonds.
Read MoreVittoria Ceretti in Sculptural Form for Toteme SS 2022 Campaign by Steven Meisel
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Photographer Steven Meisel undertakes an innovative project for Stockholm-based brand Toteme. Meisel first photographed Vittoria Ceretti in Toteme’s Spring-Summer 2022 Campaign. The artist also created life-sized and super-sized laser-cut flat sculptures, mounted with the campaign imagery. The entire presentation is then viewed across three rooms in person and also on the video below.
Read MoreBarbara Palvin and Precious Lee in Jimmy Choo Goddess Country Summer 2022 Campaign
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Fresh on the thrill of Gisele Bundchen’s Amazonian woman self gracing five — count them FIVE — blazingly sexy covers of V Magazine 136, Jimmy Choo rolls into our disbelieving eyes one day later with Barbara Palvin and Precious Lee saying “Yes, we are sexy, fully-formed Jimmy Choo Summer 2022 goddesses posing poolside in our totally gorgeous, absolutely-loved bodies. Deal with it.”
Madison Headrick and Geron McKinley complete the quartet styled by Alice Lombardini with creative direction by Sandra Choi.
Read MoreGigi X Frankies Bikinis Launches Online May 11, with a NYC SoHo Pop-Up
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Gigi Hadid is the latest talent to team up with Los Angeles-based swimwear brand Frankies Bikinis. The collab is extra special because in real life Hadid is a childhood friend of Frankies Bikinis founder and creative director Francesca Aiello.
Another childhood friend Alana O’Herlihy, shot the campaign for the 98-piece collection, which will land online at Frankiesbikinis.com on May 11, followed by a second drop on June 2. Francesca Aiello recently sold a minority stake of Frankies Bikinis to Victoria’s Secret & Co. for $18 million. She will continue to lead Frankies Bikinis, with its first New York pop-up in NYC’s SoHo neighborhood coming soon. Kudos to O’Herlihy who launched Frankies Bikis when she was still in high school.
Read MoreHermès' New French Workshops and Rolling Big on MycoWorks [Mushroom] Leather
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The development of an artisanal approach is different from what is being labeled ‘ethical’ by websites like Good On You.
Leather is a perfect example. Hermès will never be called ethical because they are using leather. Even though they agree to the highest possible worker standards and environment-friendly policies in tanning and how the animals are treated, it’s leather.
Note, though, that even Stella McCartney can’t get a top rating on Good on You, which suggests a bleak future if even she can’t cut it with the uber-progressives. Stella does get a ‘good’ — or a B on a 5-point scale. Note Stella McCartney’s rating is 2018.
Read MoreGal Gadot Delivers Privilege on Tiffany & Co. Dandelions and Orchids in Gaia's Kingdom
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Elevating the humble dandelion into a show-stopping, high-jewelry diamond medallion necklace is no longer a top-secret mission. AOC shares spring’s Tiffany & Co. BOTANICA: Blue Book 2022 campaign. Newly-named Tiffany BOTANICA ambassador Gal Gadot is not a 2017 Wonder Woman actor who pales in comparison to a dandelion-inspired 12-carat diamond necklace.
Like the necklace created to be worn five different ways as the ultimate expression of Tiffany & Co. savoir-faire, Gal Gadot is adaptable, with her head held high on the world stage.
Read MoreRebekah Campbell Captures Carolina Herrera's Pre-Fall 2022 Accessories
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Models Ajok Madel, Beyonce Ambrose, Maike Inga, Rachel Marx and Valerie Scherzinger are styled by Marie Chaix in Carolina Herrera’s Pre-Fall 2022 Accessories Lookbook. Oklahoma-born, New York photographer Rebekah Campbell [IG] is behind the lens, capturing this not-for-shy-girls Carolina Herrera collection.
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