A Sobering Look at Burberry's Winter 2024 Campaign and Financial Winds

A Sobering Look at Burberry's Winter 2024 Campaign and Financial Winds

Burberry rolled out a massive model and talent roster for its Winter 2024 campaign, lensed by Tyrone Lebon. Unfortunately, even the excitement-generating post-Burberry runway appearance of Agyness Deyn in the celebrating Britain campaign can’t stop the financial blood that Burberry is hemorrhaging so severely that the 168-year brand that left its listing on the FTSE 100 on Wednesday.

Arthur Willams shoots the hauntingly beautiful film, with creative direction by Daniel Lee.

Other models include Adwoa Aboah, Amin Lawal, Babacar N’doye, George Osborne, Henry Kitcher, Jude Furnivall, Lauren Theobald, Lila Moss, Lily Donaldson, Lina Zhang, Long Li, Maya Wigram and Nora Attal. / Hair by Shiori Takahashi; makeup by Ammy Drammeh; set design by Emma Roach

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Adwoa Aboah in 'Fresh Take' by Ronan McKenzie for Net-A-Porter August 21, 2023

Adwoa Aboah in 'Fresh Take' by Ronan McKenzie for Net-A-Porter August 21, 2023

Top model, social activist and Gurl Talk founder Adwoa Aboah makes an absolutely-lovely, up-front-and-personal, “I’ve got this” appearance in Net-a-Porter’s August 21st fashion pages.

We have some utterly gorgeous images of Aboah, lensed by Ronan McKenzie [IG].

Aboah could light up a cigar in this moment, like some seven-figure, boys club lawyer — and she is believable. She’s taken the male gaze and turned it inside out on a journey to self-love that has been challenging at times.

In 2022, Aboah’s acting classes paid off with her debut in the much-loved east London-based drama ‘Top Boy’. And she tells her ‘Fresh Take’ interviewer Liv Little that high on her list of priorities is doing a ‘TED Talk’.

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Daniel Lee Rolls On As Burberry Resort 2024 Meets London New Bond Street Store Renovation

Daniel Lee Rolls On As Burberry Resort 2024 Meets London New Bond Street Store Renovation

On June 29, 2023 creative director Daniel Lee’s evolution of the Burberry brand continued with the opening of the renovated New Bond Street store in London.

The 22,000 sq m space stretching over three floors, has been transformed into a minimal, modern space with an with open-plan design.

It’s safe to say that in the area of store design, Burberry has met the 21st century, and there is nothing uniquely British about the interior environment.

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Adwoa Aboah and Devyn Garcia in 'Short Cuts' by Zoë Ghertner for Vogue US May 2023

Adwoa Aboah and Devyn Garcia in 'Short Cuts' by Zoë Ghertner for Vogue US May 2023

Models Adwoa Aboah and Devyn Garcia greet warm weather in ‘Short Cuts’, a polished collection of mini dresses and shorts styled by Camilla Nickerson. Photographer Zoë Ghertner [IG] adds smoke and mirrors to the studio shots for Vogue US May 2023. It works. / Hair by Tamara McNaughton; makeup by Homa Safar

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Chloé Uses Recycled Cashmere With Rewilding Center Stage in Fall 2022/23 Campaign

Chloé Uses Recycled Cashmere With Rewilding Center Stage in Fall 2022/23 Campaign

Models Adwoa Aboah, Lina Zhang and Beyoncé Ambrose headline the Chloé FW2022 campaign, styled by Camilla Nickerson. Zoe Ghertner [IG] captures the campaign images.

Gabriela Hearst — unlike McCartney — is committed to using leather in her clothes because her supplier is credentialed by the EU and the leather is sourced from meat industry by-products.

Chloé used only recycled cashmere in her knitted sweaters and skirts. The barren ground on which the models are standing in these images is referencing this concept of overgrazing and a total depletion of the soil.

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Fendi Peekaboo Campaign Takes Airborne Adwoa Aboah on Tour of Rome

Fendi Peekaboo Campaign Takes Airborne Adwoa Aboah on Tour of Rome

Fendi celebrates the new Peekaboo Petite and Micro handbags, arm and arm with the Italian ‘Call Me By Your Name’ film director and friend of the house, Luca Guadagnino to create a short campaign film starring Adwoa Aboah.

Instead of boarding a magic carpet ride over Rome, Aboah spreads her own ‘Superwoman’ wings to fly over the ancient city with its ruins and visual narrative of the human story. She eventually landing on Fendi’s Palazzo della Civiltà Italiana — because this is a Fendi Peekaboo handbag campaign, after all.

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Adwoa Aboah's 'Second Act' by Stefan Heinrichs for Sunday Times Style January 30, 2022

Adwoa Aboah's 'Second Act' by Stefan Heinrichs for Sunday Times Style January 30, 2022 AOC Fashion

Model Adwoa Aboah covers the January 30, 2022 issue of The Sunday Times Style Magazine, wearing Celine by Hedi Slimane on the cover. Verity Parker styles Aboah in ‘Second Act’, with now looks from Miu Miu, Gucci, Supriya Lele, Givenchy and more, lensed by Stefan Heinrichs./ Hair by Jaz Lanyero; makeup by Celia Burton

I’ve been a fan for so long, I kind of feel like I manifested this,” the beauty ambassador for Rimmel London explains to interviewer Hermione Eyre. Adwoa Aboah is speaking about her landing an acting role in the fourth season of ‘Top Boy’, the acclaimed sleeper hit drama starring Ashley Walters and the rapper Kano.

Adwoa Aboah Named Global Brand Activist for Rimmel London Beauty Brand

Adwoa Aboah Named Global Brand Activist for Tmmel London Beauty Brand AOC Eye

British cosmetics brand Rimmel, now owned by Coty, Inc., has tapped Adwoa Aboah as the beauty brand’s new global activist.

Adwoa and Rimmel London are “like-minded in advocating self-expression and believe in the freeing power of makeup, not to transform but to empower all wearers,” said the brand in a PR release.

The founder of Gurl Talk joins a long list of unique, trailblazing women who have previously been the face of Rimmel London. They include Kate Moss, Georgia May Jagger, Cara Delevingne and Rita Ora.

AOC thought of Aboah today, remembering her British Vogue September 2020 cover, shared with Britain’s Manchester United football star Marcus Rashford, one of three players of color who received savagely racist abuse after losing the Euro 2020 final to Italy on Sunday.

You may remember Sir Richard Branson talking about watching the game, after his return from the edge of space on Sunday.

AOC will revisit this story Wednesday, as British Vogue has resurrected their cover and shared many helpful links on racism for readers.

Tyler Mitchell Shoots Simone Rocha X H&M at Great Dixter House & Gardens

Tyler Mitchell Shoots Simone Rocha X H&M at Great Dixter House & Gardens

Simone Rocha and H&M have released the official campaign film and images for the upcoming Simone Rocha x H&M collection, available at hm.com and in selected stores on March 11. Shot by Tyler Mitchell, in his signature optimistic style, the campaign images and video create a story of joy, friendship and inclusivity.and an ode to moments of openness and congregation in a post-COVID and more racially-interactive world.

The talents featured in the campaign are dynamic individuals whose skills, outlook and unique beauty are celebrated and admired by Rocha. Actors Daisy Edgar-Jones and Micheal Ward, both rising stars, appear alongside Royal Ballet Principal Dancer Francesca Hayward, the artist Faye Wei Wei, the captivating models Mouchette Bell and Aramish Mangi, and the pioneering musician Kelsey Lu – who also provides the beautiful soundtrack for the campaign film.

Also featured are figures who are often present in Rocha’s world, whether in her shows or images, such as the model Tess McMillan and sisters, Adwoa Aboah and Kesewa Aboah, the former an activist and model, the latter an artist and model.

Inez and Vinoodh for V Magazine 125 Summer 2020: Super Model Summer

Inez and Vinoodh for V Magazine 125 Summer 2020: Super Model Summer

V Magazine #125 delivers 15 model covers for the Summer 2020 issue. Focusing on the next generation, the models include: Adut Akech, Adwoa Aboah, Grace Elizabeth, He Cong, Kaia Gerber, Lila Moss, Lola Nicon, Mariam De Vinzelle, Mica Argañaraz, Rebecca Leigh Longendyke, Rianne Van Rompaey, Ugbad Abdi, Vaughn Ollier, Vivienne Rohner, and Zso Varju. They are not displayed in any particular order.

George Cortina styles the new rising stars in images by Inez van Lamsweerde and Vinoodh Matadin.

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British Vogue's September 2019 Issue Shares 'Forces for Change' Global Activists

Iconic photographer Peter Lindbergh photographs the cover of British Vogue’s September 2019 issue, guest edited by Meghan Markle, Duchess of Sussex.

Meghan Markle, Duchess of Sussex guest edits British Vogue’s September 2019 issue, considered the most important issue of the year. Editor-in-chief-Edward Enninful invited Meghan to appear on the cover, but she declined, saying it would be considered “boastful”. With minions clamoring to criticize the Duchess at every turn in the road, declining was absolutely the correct decision.

Instead, the September 2019 British Vogue cover features 15 women who are “trailblazing changemakers, united by their fearlessness in breaking barriers”, according to a statement issued by Buckingham Palace.

The female ensemble of “trailblazing changemakers” includes activist actor Jane Fonda, climate change advocate, 16-year-old Greta Thunberg, New Zealand Prime Minister Jacinda Ardern, and supermodel now maternal health advocate Christy Turlington Burns.

Markle has worked on the project for seven months, connecting with Michelle Obama and persuading her husband Prince Harry to join the dialogue with world-renowned primatologist Dr. Jane Goodall.

Rounding out the list are Adwoa Aboah, mental health campaigner and model; Adut Akech, Model and former refugee (although she says she will always be a refugee); Ramla Ali, boxer; Sinead Burke, diversity advocate and lecturer; Gemma Chan, campaigner and actor; Laverne Cox, LGBTQIA+ advocate and actor; Salma Hayek Pinault, actor, producer and women’s rights advocate; Francesca Hayward, royal ballet principal dancer; Jameela Jamil, body positivity advocate and actor; Chimamanda Ngozi Adichie, author and feminist; and Yara Shahidi, founder of Eighteen x 18 and actor (and adored by Michelle Obama).

Meghan said: “These last seven months have been a rewarding process, curating and collaborating with Edward Enninful, British Vogue’s editor-in-chief, to take the year’s most-read fashion issue and steer its focus to the values, causes and people making impact in the world today.

“Through this lens I hope you’ll feel the strength of the collective in the diverse selection of women chosen for the cover as well as the team of support I called upon within the issue to help bring this to light.

“I hope readers feel as inspired as I do by the forces for change they’ll find within these pages.”

"To have the country's most influential beacon of change guest edit British Vogue at this time has been an honour, a pleasure and a wonderful surprise," said Enninful. The September 2019 issue hits newsstands on Friday, August 2.

The cover is photographed by Peter Lindbergh — his first British Vogue cover since September 1992. Many of the women were photographed via video links.

The 16th spot on the cover will appear in print as a silver reflective mirror, to show how you, the reader, are part of this extraordinary moment in time – and to encourage you to use your own platform to bring change.

The Duchess will introduce Forces for Change in her own words in her guest editor’s letter, in addition to her interview with America’s former First Lady Michelle Obama.

Meghan turned down the offer to feature on the issue cover, preferring to focus on the women she admires, British Vogue’s editor-in-chief, Edward Enninful, said. Photograph by Peter Lindbergh.