Gisele Bundchen Poses as Elegant Muse in Vivara Jewelry Mother's Day Campaign

Gisele Bundchen Poses as Elegant Muse in Vivara Jewelry Mother's Day Campaign AOC Jewelry News

Supermodel, global environmentalist Gisele Bundchen poses in Vivara jewelry’s new campaign of painterly images by fashion photographers Mar+Vin with visual transformation by artist painter Vincent Guitox. Renata Correa styles Gisele — who remains the highest paid model in the world for 14 years — with art direction from Giovanni Bianco, set design by Taísa Malouf,/ Hair and makeup by Henrique Martins

Precious Lee's Schiaparelli Couture Jewelry Earrings Go Bold in V129 Magazine

Precious Lee's Schiaparelli Couture Jewelry Earrings Go Bold in V129 Magazine AOC Jewelry News

Rising model Precious Lee is styled by Patti Wilson in ‘Precious Metal’, a fashion story of exclusively Schiaparelli's Spring 2021 couture jewelry. Richard Burbridge [IG] is in the studio for V129’s print Issue Order at V Magazine.

Gisele Bündchen Fronts Vivara Holiday 2020 Campaign | Vivara Sustainability Goals Update

Gisele Bündchen Fronts Vivara Holiday 2020 Campaign | Vivara Sustainability Goals Update

Supermodel icon, Brazilian eco-activist and businesswoman Gisele Bündchen returns (as always) as the face of Vivara Jewelry Holiday 2020. Photographer Nicole Heiniger (IG) shoots the campaign with styling by Renata Correa./ Creative direction by Giovanni Bianco; beauty by Henrique Martins

It’s routine now for AOC to check the sustainability credentials of jewelers featured in our pages. Vivara is the largest jewelry in Brazil, and Gisele Bundchen (IG) is one of the most prominent eco-warriors in the world, and particularly in her home country of Brazil. Together, they make sweet music for stones lovers.

Vivara has posted their sustainability policy online. Vivara has an application pending with the Responsible Jewellery Council, with a target certification date of September 2021.

AOC is not an expert in any way on sustainability practices among luxury jewelers. We note that the Vivara sustainability policy is very general and lacking in any specificity around goals or expected dates of achieving them.

Alexandre Guirkinger Flashes 'Daytime Drama' Precious Jewelry for WSJ Magazine

Alexandre Guirkinger Flashes 'Daytime Drama' Precious Jewelry for WSJ Magazine

Victoire Simonney styles a model quartet in more luxe jewelry for ‘Daytime Drama’. The special focus of photographer Alexandre Guirkinger and Simonney is to rethink the role of precious jewelry in daily life.

With that in mind, the duo cast a range of up-and-coming models including Anania Orgeas, Grace Valentine, Otto Zinsou, and Priscillia Ressem. “I organized the shoot in order to be able to improvise depending on the personality of the person, the style and the jewelry,” says Guirkinger, who shot in a studio and on location in Paris for the December 2020/January 2021 issue of WSJ Magazine.

Valentin Herfray's Fresh Eye on Luxury Watches for M Le Magazine Du Monde

Valentin Herfray's Fresh Eye on Luxury Watches for M Le Magazine Du Monde

Photographer Valentin Herfray (IG) shares a fresh perspective on luxury watch fashion editorials, flashing ‘Jour Sans Fin” for M Le Magazine Du Monde’s (IG) November 20 issue. Models Essoye Mombot, Grace Valentine, and Alec Pollentier provide willing wrists and bodies eager to pose, in a fashion story styled by Laetitia Leporcq./ Hair by Pawel Solis; makeup by Marielle Loubet

With LVMH-Tiffany Marriage Solid, Will "Diamonds and Gold" Really Be "Our Favorite Things?"

With LVMH-Tiffany Marriage Solid, Will "Diamonds and Gold" Really Be "Our Favorite Things"

Tiffany & Co releases its Holiday 2020 campaign days after reaching a final agreement with LVMH and chairman Bernard Arnault to join the luxury market kingpin’s family. Patti Wilson styles a model quintet including Binx Walton, Cameron Russell, Freja Beha Erichsen, Julia Nobis, and Mayowa Nicholas.

Craig McDean is behind the lens making festive images in support of Tiffany’s pronouncement: “Diamonds and gold, bracelets and rings, these are our favorite things.”

Nadine Ijewere Flashes Selena Forrest in Ethical Jewelry for Vogue UK September 2020

Nadine Ijewere Flashes Selena Forrest in Ethical Jewelry for Vogue UK September 2020

Rising model Selena Forrest is styled by Poppy Kain in ‘Moment of Clarity’, a fashion story about ethical jewelry. Photographer Nadine Ijewere is behind the lens for British Vogue September 2020./ Hair by Shiori Takahashi; makeup by Lucy Burt

Luna Bijl Is Simply Bejeweled in Vogue Paris by Claudia Knoepfel

Luna Bijl Is Simply Bejeweled in Vogue Paris by Claudia Knoepfel

Sand-colored neutrals are the utilitarian backdrop for Luna Bijl’s luxe jewelry fashion story for Vogue Paris. Virginie Benarroch styles Bijl in simple gems from Cartier, Chaumet, Chopard, Pomellato and more. Photographer Claudia Knoepfel makes the fashion capture for the August 2020 issue./ Hair by Laurent Philippon; makeup by Marie Duhart

Ben Hassett Flashes Maty Fall in Bijoux Riches Images for Vogue Paris

Ben Hassett Flashes Maty Fall in Bijoux Riches Images for Vogue Paris

Rising beauty Maty Fall [Diba] is styled by Morgane Bedel in ‘Bijoux: La Tete Haute’, a femme fatale elegance fine jewelry editorial lensed by Ben Hassett for Vogue Paris February 2020./ Hair by Olivier Schawalder; makeup by Lynsey Alexander

Gisele Bundchen Fronts Vivara 'Golden Time' Collection

Gisele Bundchen Fronts Vivara 'Golden Time' Collection

Supermodel Gisele Bundchen has been a face of Brazilian jewelry brand Vivara for years. In this set of images, Gisele poses in ‘Golden Time’, a selection of chained bracelets, earrings and rings with circular silhouettes in modern designs.

As part of AOC commitment to tracking sustainable and ethical manufacturing practices, we share an entire page devoted to discussing Vivara’s corporate positions.