Creative talent Willow Smith covered the September 2024 issue of the Dazed [IG] ‘The Impossible’ Issue. Shot in Malibu by Lea Colombo [IG] Smith is styled by Imruh Asha. / Hair by Vernon François; makeup by Raoul Alejandre
Models Apolline Rocco Fohrer and Libby Bennett are styled by Imruh Asha in ‘Simultaneously’, a Chanel riches fashion story. Photographer Carlijn Jacobs [IG] is behind the lens for the spring/summer 2024 issue of Self Service 60 [IG].
Top model Vittoria Ceretti lives in fashion’s fast lane, posing for ‘On Edge’ above the streets of Manhattan for Dazed Magazine [IG]. Ceretti is styled by Imruh Asha in the high-drama, all-Gucci story lensed by Thibaut Grevet [IG]. / Hair by Akemi Kishida; makeup by Cécile Paravina
The Emilio Pucci F/W 2023 Campaign celebrates the SUPERNOVA Collection, created by Camille Miceli. We left the artistic director a week ago with an overview of her team’s celebrated custom designs for Queen Bey’s Renaissance World Tour.
Model Amelia Gray takes the spotlight in the FW Pucci 2023 Campaign, styled by Imruh Asha. Photographer Eddie Wrey [IG] captured the campaign images — best viewed within the context of the campaign video.
Models Biliny Mabil, Gedeon Dapsia, and Yujin Sim demand our visual attention — and get it — in ‘Head over Heels’, an exuberant fashion story styled by Imruh Asha in a long list of luxury labels.
The Dazed Magazine [IG] Autumn 2023 issue fashion story is lensed by Yis Kid [IG].
Jimmy Choo unveiled Gisele Bundchen as the star of its latest campaign ‘Who Is Ready for Summer’, shot by Carlijn Jacobs in Miami.
Imruh Asha styles the Brazilian runway legend, who was her own date to the Met Gala Monday thankyou. Gisele wears Jimmy Choo favs like the gold Agave gladiator sandal, pearl-embellished Fayence, Cecelia cork sandals and handwoven Bon Bon Bucket bag.
Supermodel Bella Hadid joins photographer Carlijn Jacobs [IG] and Vogue Italia in a May 2013 cover story driven by AI. Imruh Asha styled Bella and was part of the team working with AI artist Chad Nelson. / Hair by Mustafa Yanaz; makeup by Sam Visser
The team worked on the DALL-E artificial program. Carlijn Jacobs describes a bit of the process:
After coming up with a rough concept for each photo, we shot Bella in the studio, then tried to generate background images with the AI program. I found myself having to translate my vision to the camera into a few key words, called "prompts": a far from easy undertaking for a photographer used to working with images rather than words. At first I tried to give random inputs, but I soon realized that the precision of my instructions was crucial if I was to get anywhere near the idea I had in mind.
Top model Sora Choi covers the January 2023 issue of Vogue Italia. How great for this South Korean born, consistently gracious and on point, fashion pro to cover Vogue Italia — in the spirit of Franca Sozzani. It’s a choice she would have made.
Choi is styled by Imruh Asha and lensed by Carlijn Jacobs [IG] in artistic images to launch 2023, with input by Juan Costa Paz, Vogue Global Creative Director.
Oliver Hadlee Pearch [IG] captures models Anyiel Majok, Felice Nova Noordhoff, and Malika Louback in the Emilio Pucci Holiday 2022/23 campaign ‘La Famiglia.
Imruh Asha styles a campaign the hugs Camille Miceli’s clear vision that “for me Pucci evokes a family of people spending time together, to enjoy life, parties, and well-being.”
Miceli wants the global enthusiasts, travel-loving, multi-generations Pucci ‘famiglia’ to embrace high-octane, dopamine-dressing as a form of spreading joyful optimism, self-confidence without a tinge of aristocracy [unlike Chanel] and a lust for life that reflects her own lifestyle.
Photographer Théo de Gueltzl[IG] creates exquisite images for Hermès in a an intimate, nature-bound fashion story called ‘Photosynthesis’. Imruh Asha [IG] — who is also working with Pucci — styles models Awar Odhiang and Felice Noordhoff.
The images from ‘Photosynthesis’ are included in Le Monde Hermes n°81, Maybe’s second issue conceived as a collection of notes, photographs and illustrations exploring the theme of lightness.
I love the images — which are absolute Hermès perfection — but within the context of Le Monde Hermes, the vibe is younger, more vibrant and casual. Fabulous!
Models Ajok Madel and Tianna St. Louis front Net-a-Porter’s SS2022 campaign which is a fashion feast for the eyes. Imruh Asha styles the color-saturated style scene lensed by Viviane Sassen.