What the Future of Tech Holds for Bespoke Fashion AOC Fashion

As a pure term ‘Bespoke’ is English-derived and means ‘made to order’ mainly from the customer’s measurements, with alterations to each customer’s taste made in fabric and the garment design process.

A bespoke garment is generally machine-made, unlike ‘couture’, in which a substantial portion of the garment – typically 60% minimum — is made by hand.

Bespoke fashion is generally considered to be an investment piece. In the increasingly important world of deadstock fabrics, a bespoke fashion purchase becomes a tiny production run, sometimes a one-off, tailored for each individual buyer.

In a slow-fashion world – one we do not live in – consultation between the bespoke fashion customer and creator would not happen over a Zoom call. Reality is that Zoom-call consultations are the tip of the iceberg in ways that technology is woven into not only bespoke fashion but all fashion – high and low; slow and fast.

Imagine for a moment living in a bespoke house. Does anyone seriously disagree that while the home may be a renovated brownstone in Manhattan that pays homage to the Gilded Age past, smart technology is running the housekeeper, who is running the home.

Technology now affects all aspects of modern life, including what we wear, how we make it, and where we buy it. So yes, even bespoke fashion can and is affected by modern technology, and a large part of this technological advancement is big data. This article looks at how technology and big data affect bespoke fashion and why it is important in the modern age for all businesses to be aware of the benefits, risks, and challenges of big data.