Mia Armstrong in 'Corporate Cosplay' for H&M by Carlijn Jacobs
/AOC noted rising model Mia Armstrong in Ralph Lauren’s S/S 2025 campaign. Armstrong appears here in the ‘Corporate Cosplay S/S 2025’ drop for H&M, styled by Katie Burnett. Carlijn Jacobs [IG] captures the sophisticated, sensual approach to corporate dressing in another signal of a shifting fashion view of women in business.
This H&M post resonates after Tuesday’s Quinn Mora’s Ferrari-inspired love story in Vogue Turkey.
In the 1960s and 1970s, the sexual revolution increased the prevalence of sexy women embedded deeply in high-performance, luxury car marketing. Many second-wave feminists felt empowered by this marketing, especially if they were themselves accomplished in the business sector.
Did non-mainstream feminists want to strangle us? Yes.
Testosterone-dominance is fundamental to the American experience. In 2025, with bro culture ascending again in America, we’ll see how this all plays out. The growing threat to women’s rights — and countless other rights in America — is VERY serious business in our political landscape.
Younger American women do not have the determined grit to pull off this power balance — nor do they care, in many cases. Women are not blameless in the erosion of our rights in America.
We’re facing a sensually-complicated marketing topic in America, but one this creative team has pulled off with perfection.
Meet the Ballbreakers
Back in the day, we were called ballbreakers, a woman, whose character and behavior may be regarded as threatening a man's sense of power. I noted this concept also in Bella Hadid’s new Miss Sixty campaign, embedding the famous ‘80s Enjoli commercial.
Former Speaker of the House Nancy Pelosi is a ballbreaker, as is Michigan governor ‘Big Gretch’, Gretchen Whitmer. Alexandria Ocasio Cortez deserves the crown, as does Texas House Rep Jasmine Crockett. Thinking, thinking, thinking. ~ Anne