Fendi SS 2022 Campaign by Craig McDean Honors Antonio Lopez's American Revision Act
/Models Anok Yai, Barbara Valente, Rianne Van Rompaey, Vittoria Ceretti and Yilan Hua take the stage in Fendi’s Spring/Summer 2020 Womenswear campaign. Photographer Craig McDean [IG] captured the new campaign, styled by Melanie Ward. Silvia Venturini Fendi, the company’s artistic director of accessories and Delfina Delettrez, artistic director of jewelry at Fendi, also contributed to the collection featured. / Hair by Guido Palau; makeup by Peter Cellerino; set design by Andrea Cellerino; art direction by Ronnie Cooke-Newhouse
The Fendi Spring 2022 Womenswear Collection was inspired by the hand-drawn sketches and also an artistic lifestyle vision of fashion illustrator Antonio Lopez. There were apparently rumors of Jennifer Lopez and Fendi flying madly through fashion circles before the show.
“I wanted to introduce him to a new generation,” says Fendi’s Kim Jones of Lopez. Along with his life partner Juan Ramos, the two talents helped women like Pat Cleveland, Grace Jones and Jerry Hall “craft themselves into heightened versions of their own personae”, wrote AnOther Magazine.
The two men worked together from 1961 until 1987 in New York, Paris and beyond. “The duo pioneered a new vision of American multiculturalism during a post-modern moment where art, fashion, and queer culture collided,” says the Antonio Archives.
Clothes were also of great interest to Lopez and Ramos. In particular, there was a young German designer named Karl Lagerfeld, working for the French house of Chloé and the Italian Fendi brand.
Working for this Fendi Spring 2022 collection, featured in Craig McDean’s ad campaign, Jones collaborated directly with the Estate and Archive of Antonio Lopez. The artist Paul Caranicas – president of the Estate and Archive of Antonio Lopez – was present, “seeing how Lopez’s life’s work had become intricate inlaid leather bags and boots, printed dresses, and jacquards of simple brushstrokes tumbling down crepe column gowns. “ Jones even found a version of the Fendi logo Lopez had created, now ready to be reborn.
All was reborn for Fendi’s Spring 2022 collection. “It’s a celebration,” Jones said. “Our woman has let loose a bit – she’s going out, dressing up. We’ve all been locked away for so long that I think that’s what we all need right now.” Here’s hoping our global health ship stays steady.