Diet Pepsi Makes Size 0 Can for Size 0 Fashion Girls AOC BBC

x-posted in AOC Health

Both Pepsi and Coke are promoting the idea that fashionable women ‘think thin’. By drinking their products we will achieve celebrity thin status, which is size 0 today.

Zero calories; zero body fat; size zero body — which is today’s fashion mantra. We’ve been down this road 100 times at AOC.

Karl Lagerfeld, the absolute leader of the size 0 movement in fashion, thinks we all want to look like him. And the new Pepsi Skinny can reminds us that thin is the way to go for fashionable women.

No ultra-thin, body image debates today. Let’s examine the health statistics among diet-beverage drinkers. If drinking diet soda really makes us fat, I suggest we just have an old-fashioned Boston Tea Party and throw the rogues in the river. (Continue after the jump)

Lagerfeld Readies 2011 Couture Diet Coke Campaign AOC Front Page

Many Diet Soda Drinkers Do Get Fat

Researchers at the Texas Health Science Center at San Antonio find that the waists of 474 people in their study expanded the more they drank diet soft drinks. Tracking the group over 10 years, the waists of those who drank diet drinks grew 70 percent more than those who avoided artificial sweetener.