Louis Vuitton introduces another Spirit of Travel 2014 campaign, a trek to the South African bush. The campaign starring models Karen Elson and Edie Campbell “conjures the original spirit of travel for the next generation: the allure of the unknown, the thrill of exploration, the wonder of discovery.

Carine Roitfeld chooses Louis Vuitton’s iconic Monogram canvas, created by Georges Vuitton in 1896 as the fashion focus, accompanied by Louis Vuitton luggage.

Peter Lindbergh captures the magic of travel in this exquisite set of images that inspired the phrase: “Never ask for directions, just be where you are.”

Louis Vuitton The Spirit Of Travel Campaign 2014