Candice Swanepoel
/ Anne Enke
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Candice Swanepoel, Devyn Garcia and Imaan Hammam front the new Victoria’s Secret [IG] 2025 Very Sexy Campaign. As sexy comes roaring back, photographer Yulia Gorbachenko [IG] turns her woman-friendly lens on three of the hottest women riding the VS carousel.
Celia Azoulay styles the campaign with strong woman props and a smoldering color palette with shades of black, burgandy, fuchsia and plum.
A quintet of Victoria’s Secret models past and present come together for the Victoria’s Secret ‘Dream Lingerie’ 2024 Campaign. The beauty lineup includes Behati Prinsloo, Candice Swanepoel, Devyn Garcia, Mayowa Nicholas and Taylor Hill. / Hair by Cyndia Harvey; makeup by Lauren Parsons; set design by Andy Hillman
For a professional who joined the Victoria’s Secret business at a 187 store count and stayed a decade as fashion director, head of product development and originally a merchant developing a home store concept, these gorgeous images by Angelo Pennetta [IG] take me into the past.
Certainly, if one is trying to return Victoria’s Secret to its original glory, this is one way to do it. The business has tried everything else in its reinvention journey.
V149 [IG] delivers ‘Bombshells in the Wild’ featuring Candice Swanepoel, Daiane Sodre, Isabeli Fontana, Kate Upton and Maria Klaumann.
These A-team women are sexy with major attitude when you watch the Video.
Photographer Alvaro Beamud Cortés [IG] captures the quintet in all their glory./ Makeup by Raisa Flowers; hair by Akki Shirakawa
From now until the November 2024 presidential election, all roads at AOC lead to Project 2025. Buckle up. This terrific fashion post gets us started.
Supermodel, business entrepreneur, devoted mom and sustainability advocate Candice Swanepoel joins Sudanese model Mamuor Majeng in Balmain’s [IG] Pre-Fall 2024 Campaign.
Gabriel Popoff worked as director on the campaign, with photography by Theo Liu [IG] and art direction by Ben Kelway. / Hair by Christos Bairabas; makeup by Sophia Kossada
Today, supermodel Candice Swanepoel and Carolina Sanchez [IG] deliver divine new images lensed by Jerome Duran [IG] for the Tropic of C x Agua Bendita swimwear collaboration.
A Gaia Love Letter
Respect and joy over the gifts of the natural world are center stage for both brands: Tropic of C and Agua Bendita. Sustainability and a deep-seeded respect for Gaia are key brand planks.
Equally important, connections among mothers and their children send precious Gaia statements about human connections on earth.
Mushrooms on Two Levels of Symbolism: Ancient Worship and a Global Mushroom Network
The creation of a charming mushroom print for the Tropic of C x Agua Bendita drop has deep roots in many ancient cultures around the world.
In particular, our focus on psilocybin or ‘magic mushrooms’ is fundamental to the much-acclaimed rise of western civilization.
Candice Swanepoel and Hailey Bieber are two of the smartest women in the fashion and beauty sectors. Now they are teaming up in the launch of Bieber’s Rhode Skin calendar girls, with Swanepoel owning January and July.
Low-Key Cross Promotion
As of this moment, Candice has her @Rhode images on her personal IG, not Tropic of C. That may change in a few days, but Monday, this is Swanepoel’s only action. The sequence of three images and one video has 255,000 likes in 3-4 days.
No fanfare, no endorsements. Just the two women together as the friends they are in real life. Moving over to Rhode [IG], Candice appears again as Miss July and this time she’s carrying a big tube of the new Rhode Pineapple Refresh Cleanser.
Candice Swanepoel’s Tropic of C swimwear shares a new henna pattern, giving us a light touch different from typical swimwear prints and patterns. The henna pattern also sits well against the weathered surfaces of Villa Parodi Delfino [IG], available for rental on the Amalfi coast, a 50-kilometer stretch of coastline along the southern edge of Italy’s Sorrentine Peninsula, in the Campania region.
Swanepoel also lives in Miami, and she launched the Tropic of C henna collection with curator Kimberly Drew, and Vogue's Elise Taylor.
The trio gathered an intimate group of friends for a luncheon with Vogue100, hosted at Jason Wright’s private residence.
Kimberly Drew is best known as the former social media manager for the Metropolitan Museum of Art and her use of the social media handle MuseumMammy [IG].
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Supermodel, businesswoman, mom Candice Swanepoel leads us into 2024 with a new Tropic of C Sustainable Lace collection of black and white, made-to-be seen innerwear that renders lace lovers as sensual creatures who are also kind to Mother Earth.
All of Candice’s fabrics are sustainable, with this lace fabric coming out of Portugal and making its way into existing C collection styles. Note the ‘movie poster’ image with the photoshoot credentials and specific information about the fabric. Tropic of C has never veered off course in leading with sustainability.
The new VS campaign is excellent and has some real VS icons featured. Bringing back past VS models is a terrific idea for a brand trying to find safe ground to stand on. Shop the new collection at the VS website.
If I read the VS copy carefully, I’m sure we are all icons somewhere in it, so let’s just cut the AOC analysis short here and say “good job, VS.”
The Icon by Victoria’s Secret Collection models includes VS greats Gisele Bündchen, Naomi Campbell, Adriana Lima, and Candice Swanepoel.
The Icon cast campaigns expands to include Adut Akech, Emily Ratajkowski, Hailey Bieber, Paloma Elsesser and Sui He. I’m pleased to say that every woman listed here has archives on AOC.
Oyadeas!
Oh dear goddess Oya. I tried . . . I tried . . . I tried so hard to step carefully, but I just fell down the “we’re all icons” rabbit hole, and I did not see it coming.
Photographers Domen & Van De Velde [IG] are in charge of all photography with models including Amira Zuhair, Candice Swanepoel, Coco Rocha, Donna Bahdon, Isabeli Fontana, Sara Sampaio, Sasha Luss, Sophie Alshehry, Taleedah Tamer, and Toni Garrn.
Saudi brands embracing the lavender hue project include Honayda, Yousef Akbar, Raghad Alblaihed, Atelier Hekayat, April by Noura Alsaif, ArAm by Arwa Alammari, Mashael Al Faris, and Kaf by Kaf, Loodyana, and Lurline.
Superfemme businesswoman, top model and Mother Earth advocate Candice Swanepoel brings her Barbie vibe to V Magazine #142 Summer 2023.
Kevin Ponce interviews Swanepoel in ‘Keeping Up with Candice Swanepoel’, asking the model mother and entrepreneur about balancing motherhood with her career, the origins and sustainability principles that define her brand Tropic of C, and what 2023’s summer days have in store for her.
Ponce asks Candice about the strong emphasis on sustainability and ethical production in Tropic of C’s DNA. Her answer is very thoughtful, including her statement that humans “are all energy and that whatever you put out in the world comes back around.”
Supermodel businesswoman and Tropic of C eco-lifestyle brand, sustainable swimwear environmentalist Candice Swanepoel covers the March 2023 issue of Vogue Brazil.
Rita Lazzarotti styles the wide-ranging mix of Brazilian and international luxury brands that are distinctly modern. Julia Filgueiras works as art director on the cover story with photography by Lufre [IG].
On her own IG, Candice is particularly fond of the Ferragamo look featured in burnt fall colors. It changes colors with body heat.
Supermodel Candice Swanepoel follows her Vogue Netherlands March 2023 cover story, joining the Carolina Herrera Eyewear family in a spring/summer 2023 campaign lensed by Dan Beleiu [IG] with styling by Alba Melendo./ Makeup by Manuela Pane, Paco Garrigues
Candice Swanepoel and her sustainable swimwear brand Tropic of C [IG] celebrate the brand’s classic styles with very modern cutouts, lensed by Eduardo Bravin [IG] .
Candice was an early user of econyl, a regenerated nylon product introduced in 2011 by Aquafil.
Econyl is made entirely from ocean and landfill waste, such as industrial plastic, fabric scraps from clothing manufacturing companies, old carpets and "ghost nets".
AOC believes that beautiful bodies live on a sustainable planet. We’ve always applauded Candice Swanepoel for building a brand from day 1, with sustainability beating beautifully in its heart.
Candice Swanepoel returns as the face of Brazil’s Schutz brand summer 2023 campaign, lensed by Fernando Tomaz [IG].
Top model and Tropic of C businesswoman Candice Swanepoel covers Love Want Magazine 26, wearing quiet revelation Chanel elegance. Carolina Orrico styles Candice in sensual modernism in black and nude with hits of red and white, lensed by Paola Kudacki [IG].
Update: On her IG tonight, Candice pulled out her cover shot for a sizzling fashion story with Joan Smalls, published in Lui Magazine, 2015. AOC went into the archives to share the full editorial with fans. If sensual, beautiful women are your pleasure, these images of Candice and Joan by Luigi & Iango are scalding.
Candice & Joan Bare All For Luigi & Iango In Lui Magazine France September 2015 AOC Archives
This fashion story ‘Earth Angels’ from More or Less Magazine [IG] adds a fabulous new twist to the VS Angels saga. If you don’t know, the magazine is devoted to sustainability and our living with less. More or Less wrote:
Hallelujah! For our final cover, we assembled an all-star cast of Earth Angels, styling nine ex-Victoria's Secret models in faux-fashion label Kezako’s upcycled underwear made from aluminium wrap, dried-out loaves of bread, old newspapers, cuddly toys and then some.
We are looking at creativity on steroids here and a brilliant way to call attention to sustainability.
Models include Alessandra Ambrosio, Candice Swanepoel, Elsa Hosk, Lais Ribeiro, Leomie Anderson, Lily Aldridge, Martha Hunt, Sara Sampaio and Stella Maxwell.
Supermodel Candice Swanepoel and her eco-lifestyle brand Tropic of C [IG] launch a new collaboration with Alo Yoga [IG] for a swimwear capsule collection that also embraces yoga movements.
Center stage are the crochet swim pieces and accessories made by hand by Quechua and Mochica women across 3 regions of Northern Peru: Pacasmayo, Cajamarca and Huamachuco and in nine communities.
Candice Swanepoel takes us to Bahia, Brazil, where she shares her Tropic of C Swimwear brand’s ‘Solar Bahia’ Spring 2022 additions, lensed by good friend and regular Tropic of C photographer Eduardo Bravin. .
In supermodel businesswoman Candice Swanepoel’s own words: “I am woman; hear me roar. “ Above Candice honors her South African heritage, with the ‘South Pacific’ top in the brand’s Mama Africa collection.
Top models Candice Swanepoel and Irina Shayk join the launch party going on for CR Fashion Book Fall 2021. The two beauties sizzle in ‘ShowGirls’, lensed by Emmanuel Sanchez Monsalve [IG} with styling by Andrew Mukamal.
The Candice Swanepoel Tropic of C swim extravaganza rolls on with this new collab with REVOLVE. Swanepoel is joined by Irina Shayk and Joan Smalls in a new shoot by David Roemer [IG] in Tulum, Mexico. JP Micallef provides creative direction.
Photographer Zoey Grossman (IG) brings Victoria’s Secret’s Valentine’s Day 2021 collection (IG) into focus with models Candice Swanepoel, Daniela Pestova, Devyn Garcia, Imaan Hammam, Lais Ribeiro, and Taylor Hill.
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Candice, Behati, Taylor, Martha & Romee Launch Victoria's Secret Body Spring 2016
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