Stella Maxwell, Taelor Thein Front Ethical, Sustainable Naked Cashmere Fall 2020 Campaign

Stella Maxwell, Taelor Thein Front Ethical, Sustainable Naked Cashmere Fall 2020 Campaign

Models Stella Maxwell and Taelor Thein front Naked Cashmere’s Fall 2020 campaign. The sister act poses on location at Driftwood Farms on the tip of Long Island, New York called Orient Point in images by David Lipman.

“This is Naked like never before. Introducing NAKEDCASHMERE Fall 2020. From the softest cashmere cardigans to luscious matching sets, get ready for our best collection yet,” the brand states about its new collection.

The marketing message is noteworthy, as it makes no mention of the strong, sustainability message that is the DNA of the Naked Cashmere brand. FIRE the agency involved here because sensual and ethically-sourced is a far more important message than “get ready for our best collection yet”.