Kering Makes Contributions to NAACP and Campaign Zero, Promises Change

TL Doutzen Kroes & Imaan Hammam protesting in Amsterdam. Instagram.TP News Journal Instagram LL #WeAreDoneDying NAACP; LR Halima Aden Instagram,

Luxury group Kering is supporting the right against racism, with contributions to the NAACP and to Campaign Zero.

“Kering and all its brands stand in solidarity against racism.
Too many Black lives have been lost in the fight for equality in America. We will not stand by silently,” Kering said in a release. “On behalf of all its brands, Kering is making a donation to:The NAACP (National Association for the Advancement of Colored People), which fights to eliminate race-based discrimination in the United States; and to Campaign Zero, an organization that aims to reduce police violence in the United States,” the Paris-based luxury conglomerate said.

Multiple Kering brands including Gucci, Saint Laurent, Bottega Veneta, Balenciaga, Alexander McQueen and more were vandalized in protests in New York, Beverly Hills, Santa Monica and other parts of America.

The press release continued with an acknowledgement “that words alone are not enough and want to contribute to organizations focused on combating systemic racism and ending police violence towards the Black community in the United States.”

Kering made it clear that the company and its brands will “continue to develop initiatives and internal programs to foster respect, equality and fairness, recognizing that it is a journey and we are committed to continuously doing the work.”