Candice Swanepoel and Mamuor Majeng in Balmain Pre-Fall 2024 Campaign by Theo Liu
/Supermodel, business entrepreneur, devoted mom and sustainability advocate Candice Swanepoel joins Sudanese model Mamuor Majeng in Balmain’s [IG] Pre-Fall 2024 Campaign.
Gabriel Popoff worked as director on the campaign, with photography by Theo Liu [IG] and art direction by Ben Kelway. / Hair by Christos Bairabas; makeup by Sophia Kossada
Read MoreGisele Bündchen's Balmain Spring 2024 Campaign by Rafael Pavarotti
/If you believe in the dopamine dressing effects of bold colors on the brain, the new Gisele Bündchen Balmain Spring 2024 campaign is better than a 90% bioavailability liquid infusion of vitamin B.
Gisele, you can use your brain-activation talents in a patriotic way for your second-home country.
Gisele, how about joining forces with Taylor Swift in an American 2024 presidential election get-out-the-vote campaign? No choosing sides; just get folks to register in their states and vote for their preferred candidate.
As Trump bears down on Taylor Swift in the coming months, she could use a shoulder to lean on. Don’t worry, yummy mummy. Just show off your Jiu-Jitsu moves, Gisele, and MAGA will stand down. PS: they say nasty things about you, girl.
Read MoreBalmain Jewelry Resort 2024 American West Inspired Collection
/Balmain creative director Olivier Rousteing [IG] captures stills from the Balmain Resort 2024 collection of unique statement, crafted fashion jewelry.
These new images showcase the rebellious spirit of the American Wild West in a bold and unusual way.
Models Yeray Allgayer and Mamour Majeng convey the beauty and boldness of the collection. / Hair by Christos Bairabas; makeup by Samira Pikpo
Read MoreThe BALMAIN Paris Fall 2023 Campaign Is Sublime Black Beauty on Steroids
/Balmain’s [IG] Fall/Winter 2023 campaign borders on momentous. All five models are women of color — for a global luxury brand selling to all women. The five models Akuol Deng Atem, Anyier Anei, Naomi Apajok, Nyaduola Gabriel and Nyakong Chan are all women from war-torn South Sudan.
The creative fusion of Balmain creative director Olivier Rousteing [IG] and star photographer Rafael Pavarotti [IG] is sublime. Apparently this is their first outing together.
Multiple people have commented on the visual, intellectual and downright spiritual synergy between Rousteing and Pavarotti, and Anne agrees. ‘Spiritual’ synchronocity is me alone, but several people I respect are wowed here by the collaboration of the two mega talents.
Read MorePhotographer An Le Captures Ireen in Balmain Fall 2022 Accessories and Protectivewear
/Models Ireen and photographer An Le [IG] team up in Balmain Accessories FW 2022, with makeup by Kali Kennedy.
Leaving handbags and accessories behind, Ireen is joined by Babacar N’doye to pose in key, protective ready-to-wear outfits, inspired by body armor, tactical gear, protective wear, compression pads—to illustrate a theme personal to Olivier Rousteing and connected to the fire in his apartment that burned him personally. An Le again brings the Fall 2022 campaign into focus.
Read MoreBalmain's Environmental Message in FW2022 Campaign by Mert & Marcus
/Balmain gets futuristic with a Fall-Winter 2022 ad campaign shot by Mert & Marcus [IG]. Models Aweng Chuol, Cherif Douamba, Chu Wong, Christina Jugo, Claus Mukasa Kaonge, Lila Moss, Lulu Wood, Tanya Churbanova, and Tye Tubbax trek into the desert setting with stylists Charlotte Stockdale and Katie Lyall.
Read More10 Years of Strong Balmain Women by Mert and Marcus for Spring 2022 Campaign
/10 Years of Strong Balmain Women by Mert and Marcus for Spring 2022 Campaign AOC Fashion
Balmain’s Spring-Summer 2022 Campaign assembles fashion’s top names in a lineup that includes Adut Akech, Carla Bruni, Lara Stone, Mariacarla Boscono, and Naomi Campbell. Stylists Charlotte Stockdale and Katie Lyall meld svelte bodies and bodycon dresses, plenty of metallic elements in bags and strong shoulders lensed by Mert & Marcus [IG]. at last season’s Balmain show.
Olivier Rousteing has been Balmain’s Creative Director for a decade in fall 2021. He has also made a scarred, yet inspiring recovery from the terrible fireplace explosion in his house. "I woke up the next morning in Paris’ Hôpital Saint Louis. The talented staff at that famous hospital, which was dealing with an incredible number of COVID cases at that same time took amazing care of me. I cannot thank them enough,” the designer wrote about his private journey to recovery.
WSJ Magazine recently sat down with Olivier Rousteing in its My Monday Morning series.
Balmain Pre-Fall 2021 Campaign by Mariya Pepelanova
/Balmain Pre-Fall 2021 Campaign by Mariya Pepelanova
Copenhagen-based photographer and collage artist Mariya Pepelanova [IG] brings her artistry to Balmain’s Pre-Fall 2021 campaign with creative direction by Olivier Rousteing.
Coachella Beyonce x Balmain Collection Launches July 2018 To Benefit United Negro College Fund
/Balmain announced Tuesday its Beyonce x Balmain collection inspired by the 22-time Grammy Award winning artist's April 2018 Coachella wardrobe.
The new collection will launch at Balmain's Paris flagship store from 7pm to 9pm July 13, featuring monogrammed 'BK' hoodies and shirts in black, yellow and pink to match Queen Bey's costumes. The merchandise will roll into other Balmain boutiques as well as Harrods, Barneys New York, Net-a-Porter and more retailers the following day July 14.
Beyonce released Coachella merchandise including windbreakers, crewnecks, tees and shorts with Greek letters in April to promote her HBCU (historically black colleges and universities) message. Now Balmain will bring her costume designs to life with a prominent Balmain logo with Greek Deltas replacing the As.
Rousteing believes the "iconic" outfits "will long remain in my generation's collective memory."
"I can say today, with absolute confidence, that collaborating with Beyonce on her Coachella concerts is destined to be one of the most important and treasured memories of my career. Why? Because Beyonce," Rousteing says in a statement. "She's a goddess, blessed with an incredibly beautiful voice and a moral vision to match ... Her level of obsessive perfectionism matches mine, so we loved poring over everything — literally everything — together."
Proceeds of the forthcoming Balmain collection will benefit the United Negro College Fund (UNCF) to help students of color attend college. Balmain creative director Olivier Rousteing called it a "need to repay an obvious debt for the inspiration we received from [HBCUs'] signature spirit and legacy." He worked with Beyonce for months to craft each symbolic look, including a cape and headpiece that nodded to Egyptian queen Nefertiti, a crest with Black Power motifs and several logos with Greek letters that reference college culture. via THR