Andersson Bell [IG] is busy redefining norms with its bold and eclectic style. This innovative brand seamlessly blends the minimalistic charm of Scandinavian design with the vibrant, dynamic aesthetics of Korean street fashion. By doing so, Andersson Bell creates a unique cross-cultural dialogue that appeals to a global audience, challenging the conventional boundaries typically associated with high fashion.

Photographer Elizaveta Porodina [IG] is a perfect choice to capture the essence of the LEVIS X ADSB Fall 2024 collab. British model Evie Harris is styled by Robbie Spencer in Porodina’s fire images.

Denim is one wardrobe staple that never goes out of style, and the legacy of Levi’s defines it as a true heritage brand.

Besides being just plain cool fashion, LEVIS X ADSB Fall 2024 reinforces the brand’s intention to grow beyond its Scandi-Korean roots into other creative collabs that have good stories embedded in their DNA.

Andersson Bell prioritizes sustainability, reshaping the industry by integrating eco-friendly practices into its production processes. This move resonates with environmentally-conscious consumers who increasingly understand that climate change is not some far-left, hysteria-based hoax.

Likewise, Levi Strauss & Co. has made significant inroads in sustainable denim production through a series of innovative practices and technologies designed to reduce the environmental impact of their products.

The brand’s Water<Less® technology, which reduces the amount of water used in the denim finishing process, is just one example of how Levi’s is leading the charge in eco-friendly manufacturing. In 2020

Levi's is also pioneering the use of sustainable materials by incorporating organic cotton, recycled cotton, and TENCEL™ Lyocell into their denim products. These materials maintain the durability and quality Levi's is known for while reducing reliance on water-intensive cotton farming.

Additionally, Levi's has embraced a circular economy model by launching initiatives like the WellThread™ collection, which is designed for durability and recyclability, aligning with the company’s broader goal of promoting sustainable fashion cycles.