Winnie Harlow Channels Ru Paul's Iconic Launch of MAC Cosmetics” Viva Glam Lipstick For AIDS + HIV Help

MAC Cosmetics” Viva Glam lipstick celebrates 25 great years of irresistable lips, launching the beloved Winnie Harlow to channel Ru Paul’s groundbreaking 1994 campaign. Recreating Ru Paul’s red corset and thigh-high boots, the campaign is shot by Gabriel Perez Silva. / Hair by Jordan Jay Brumant; makeup by Adam Burrell

MAC has donated $500 million to organizations that help people living with HIV and AIDS — all because MAC lovers bought VivaGlam lipstick. They include God’s Love We Deliver, Lifelong AIDS Alliance, Open Hand/Atlanta, Inc, and more.

Winnie channeled Ru Paul’s iconic ads last Halloween — and we call her one enterprising model woman!