Conspiculous Luxury Consumption in China Challenges Growing Income Inequality

Conspiculous Luxury Consumption in China Challenges Growing Income Inequality

Top model He Cong graces the pages of Marie Claire China’s [IG] June 2024 issue. The Hunan-region beauty is styled by Austin Feng in red-inspired, fashion elegance lensed by Zhong Lin [IG].

China’s Monitoring of Flaunting Money on Social Media

This month [May 2024], China’s new ‘Clear and Bright’ campaign swung into action on social media. The campaign vows to crack down on influencers who create "ostentatious personas to cater to vulgar needs, and deliberately display extravagant lifestyles filled with money".

Jing Daily weighed in this morning, writing that across Chinese social media platforms like Weibo, Tencent, Douyin, and Xiaohongshu all reflect suspended accounts this week.

China Tackles Its Growing Income Gap Culture

The drive to reduce ostentatious displays of wealth [or internet cleanup, as Jing Daily calls it] “is part of a larger effort by Chinese authorities to curate and control social cultures to tackle China’s widening income disparity and wealth inequality.”

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Loro Piana Malibu Dinner for New 'Cocooning Collection' Was a Feast of Neutrals

Loro Piana Malibu Dinner for New 'Cocooning Collection' Was a Feast of Neutrals

Italian quiet luxury brand Loro Piana held a dinner party in Malibu on October 10th. The purpose was a cozy celebration for its third ‘Cocooning Collection’, appropriately held at a private beachside villa along the Pacific Coast Highway.

The evening was rich in Loro Piana’s preference for neutral colors. In concert with the natural beachside environment, neutrals permeated every visualization from the guests’ attire to the interior design and even table settings.

The fine-tuning evolution around the LVMH brand Loro Piana [called Loro by insiders] is led by chief executive Damien Bertrand, who took the veins of the deeply respected luxury house about two years ago. He is passionate about his assignment.

 “We have the best fibres in the world, and this is the work of the Loro Piana family for six generations. These are fibres, and people tend to forget, that come from animals; like humans, if they are eating well, being treated well and sleeping well, the quality of the fibres is better. If you are looking at what we have done at Loro Piana, there is no one else that does it.”

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