Anne says: “If someone tells you two times in eight years who they are, especially when rewarded with a big promotion to create a NEW DIOR that is vastly different from the old Dior, you must evaluate this new marriage carefully.
It’s only fashion, right? Au contraire. It’s a time for choosing.”
My goal is to give clarity from a branding standpoint around what the New Dior stands for. They are very retro values for our modern world. I am comfortable saying that the new New Dior has a deeply nationalistic mentality, and I will go so far as to call it a white nationalist mentality, based on the key points of ‘Dracula’.
Chanel’s Matthieu Blazy welcomes us with open arms and joy in his heart, while Anderson is . . . I don’t know . . . looking in the mirror. Anderson’s ambition is staggering and mazel tov to all that. But I live in the ‘Less I, More Us’ camp . . . the phrase expressed by Maria Grazia Chiuri in her recent Fendi debut.
In a long dialogue with Gemini on Friday, I blurted out “Jonathan Anderson just reminds me of Peter Thiel.” Then I gasped, saying “I don’t believe I said that, G.”
G’s response to my statement was affirming, not critical. S[he] spewed out a doctorate-level analysis of how LVMH might be covering their bases, not knowing where the world is going. Dior could be on a new course, knowing that many wealthy people share Thiel’s Eurocentric, white nationalism views.
For a rose-colored glasses optimist like myself, G’s half-empty glass analysis was difficult to embrace. But I did listen as each point was made — followed by “Do you understand my point, Anne? Are we good here? That bold comment was no accident and no apology for the outburst is required.”
