Sabrina Carpenter, Post Taylor Swift Tour, Fronts New SKIMS Stretch Lace Campaign AOC Body

Pop star Sabrina Carpenter fronts a new SKIMS campaign for the new Stretch Lace and Fits Everybody spring collections dropping April 3.

In a volley across the net, SKIMS — who is playing hardball with Victoria’s Secret — calls Stretch Lace offering “the most alluring underwear drop yet.”

‘Alluring’ Word Power from SKIMS

‘Alluring’ is not a word that described the original SKIMS. But the brand drops one fabulous collection after another these days; and its retail stores business has a busy year in 2024.

Victoria’s Secret is not playing from a position of strength in this rivalry, and it will be interesting when VS is going head-to-head with SKIMS in Austin, Texas; or Houston, Texas; a flagship in Los Angeles; a big store in New York City.

SKIMS Takes Heat From Swifties

Back to Wednesday’s Sabrina Carpenter’s SKIMS drop. Media loves to promote conflict for clicks, so there’s no clarity on how serious an issue — if at all — is news that the ‘Nonsense’ singer is taking some heat about the SKIMS campaign from Swifties.

Fresh off opening Taylor Swift’s Eras Tour shows in Australia and Singapore, and touring last fall with the pop star, not all Swifties were onboard with Sabrina Carpenter promoting SKIMS.

Kim and her ex-husband Kanye West have a very sketchy history with the biggest pop star on the planet.

AOC hadn’t thought of that ‘liability’ on Kim Kardashian’s SKIMS balance sheet — financial facts that impress the heck out of us. Kardashian and Goode need to take a walk around the block on this one. Better yet, the beach at Malibu.

Kim Kardashian is powerful, very talented and influential. But Taylor Swift impacts national economies. So Kim, get this issue settled before it haunts your SKIMS business expansion with Swift Nation.

The clock’s ticking, Kim.