Victoria's Secret Shades Fall 2022 With Rich Hues in 'Body by Victoria' and 'Love Cloud'

Victoria's Secret continues its rollout of its Fall 2022 ‘Body by Victoria’ and ‘Love Cloud’ Collections.

The campaign features a diverse cast, including singer Justine Skye, race car driver Toni Breidinger, and influencer Devon Lee Carlson.

Models Alexis Ren, Candice Huffine, Justine Sanders, Reign Judge, and Mia Kang also star in the images posing in rich lingerie fall colors of aubergine, burgandy, dove grey, plum, teal green and more sophisticated colors.

VS Profits Plunged in Second Quarter 2022

Along with other retailers like Gap and Abercrombie, Victoria’s Secret hit rough sledding, posting a 6% quarterly revenue falloff in second quarter 2022. With higher gas and food prices, consumers of all ages are cutting back on discretionary spending.

In the car-crash, freeway pileup effect, it’s too late to cancel holiday inventories in the pipeline, which means holiday season bargains and decreasing profits are ahead at VS. The financial hit to second quarter profits at Victoria’s Secret was major, with net income dropping more than 50% to $69.9 million.

No Damage from Hulu or JAX, Says VS Pink CEO

VS Pink CEO Amy Hauk says that neither the Hulu three-episode docuseries ‘Victoria’s Secret: Angels and Demons’ nor the summer song by JAX that spent several weeks in the top 100 contributed to the plunge in second-quarter profits. The song was created as a statement about the need for body positivity in the world of Victoria’s Secret’s negative influence on young women’s bodies at the hands of an old man [men].

I refuse to believe that Hauk embraces the “there’s no such thing as bad publicity” adage. That was Epstein’s and Ed Razek’s mantra — and never mine. I’m not sure that she handled the communications very well around the JAX song.

Social Media Rarely Creates Honest Dialogue

Reaching out for honest dialogue — and using social media to do so — is very suspect. Young people are very attuned to being ‘washed’ by big corporations. A private outreach — even a sitdown or less intimate Zoom call away from prying press eyes — to listen and engage with the song would have been a better route.

Hauk did reach out to JAX with the old @JAX, and while the singer made it clear that the song wasn’t intended to take down VS in any way, she also didn’t want to become the poster girl — or a co-opted voice — on the path to redemption for VS.

Anne Left VS Over These Very Issues

As for Anne — well I left the business over these very issues — and want to see the brand succeed again. In my 10 years in the business, I stressed over and over again the unique relationship we had with American women and why were we turning away from this trusted relationship between us [the Victoria’s Secret brand] and American women.

It made NO sense.

Yes, with the reality of Jeffrey Epstein taking command of Les Wexner’s brain, it was clear to me that I might as well step off the Victoria’s Secret executives train. Flying on Les’ plane with Epstein between Columbus and New York, the very feminism that Wexner admired in me in crafting this deeply trusting relationship with American women about expressing our sexuality in this currently-called white Christian nation — put me at odds with Epstein’s vision of VS.

I met him handling all the design details of Les’ new yacht and unfurling the blueprints on the plane flight But I was not Epstein’s cup of tea. And that, my dears, is life in corporate America. It happens all the time to talented people, when the landscape changes and incredibly talented businesspeople like Les Wexner lose their minds.

Many of us know and understand the Wexner-Epstein synergy, but our lips are sealed. And that is a bit of testimony to the great side of Lex Wexner that is all but lost in his downfall. ~ Anne