(Note, this essay is also posted in Anne’s In Business column.)

I may have been the first fashion and style writer to call out big concerns about Emmanuelle Alt’s visionary capacity to lead Vogue Paris, but I’m no longer alone.

It’s fine for Alt to lead the magazine in a new direction, but creative, captivating originality and freshness must rule. Carine Roitfeld is a tough act to follow. If she goes into the magazine business as rumoured, let Vogue Paris pray it’s only a semi-annual or quarterly.

The disappointment in Vogue Paris is pretty keen at The Fashion Spot (TFS), although not universal. There is no agreement on anything at TFS, which is a reflection of life as we know it. If one is keeping score, the negatives have the current lead, and they are fierce.

Simply stated, the world doesn’t need another Madame Figaro, an existing publication that’s no dull dame but an acquired taste with plenty of experience under her belt. If Alt wants to desexualize French Vogue — a trend we reject, but it’s her show along with Vogue Paris president Xavier Romatet — that’s her prerogative.

Estrogen Balanced Creativity

Let’s be clear. My beef with Emmanuelle Alt isn’t that she’s a sensuality vegetarian, because as PETA showed us long ago, a woman can do some amazing things with vegetables and without baring her breast.

I might like testosterone but also understand that the linear thinking of so many men has gotten the world in a heap of trouble. We need estrogen in our mix!

Creativity doesn’t require nudity to get people’s attention. As an example, I cite these fantastic blender ads from Young & Rubicam Tel Aviv.

‘Only the Exceptional Last’, makes art of fruits and vegetables for blender brand Magimix. These wonderful images have memorable pow factor, romancing the hell out of vegetables and life in the kitchen, with modernity and a big smile factor. (via Daily Smarts)