Edie Campbell Fronts Sp 2020 Mango Committed Sustainable Denim Collection
/Mango Committed releases its first denim collection, 14 key pieces made from recycled fabrics and organic cotton. Modeled by top model Edie Campbell, the Mango Committed collection is available in stores and online starting February 17th, the collection also employs new technology that lowers Mango’s manufacturing footprint by reducing the use of chemicals, water and energy.
The release of Mango Committed is the first step in the company’s objective to use sustainably sourced cotton in 100 percent of its garments by 2025. Mango joined French President Emmanuel Macron’s G7 Fashion Pact in October 2019.
In May 2019, Mango announced new techniques employed in its Spring 2019 jeans production that cut down water consumption by up to 10 litres per garment through two initiatives. The consumption of water, energy and chemicals has been reduced through 1) the introduction of ECOWASH technology, by the company Jeanologia and through 2) the incorporation of the Better Cotton Initiative (BCI) in garments, which encourages the use of sustainable cotton farming techniques, while additionally guaranteeing workers’ health and safety.