Top model Isabeli Fontana projects sensual sophistication in a southern France mood, turning up the heat as the face of For Love & Lemons’ summer 2019 campaign. The LA brand delivers of pretty woman collection of ruffles, floral blooms, polka dot prints and classic ‘tarte’ femininity for summer beauties worldwide.

Founded by Wyoming natives and best friends Gillian Mahin and Laura Hall in 2011, Love and Lemons doesn’t share a significant sustainability story.

But the company does donate — rather than liquidate or burn — its unsold clothing, donating then to Dress For Success, an organization that provides professional attire and development tools to help women thrive in work and in life and On Your Feet Inc., an organization that helps low-income families achieve economic success.

Love and Lemons prides itself in employing strong-minded women who care deeply about civic and societal issues. The company offers one paid volunteer day each quarter, to encourage civic participation. *****5-stars for that policy!

The most noteworthy ethical innovation at Love and Lemons is the brand’s totally transparent relationship with their production process, and the brand’s Chinese factory owned by ‘Victor’. The factory production narrative begins with a photo of the facility in Zhejiang, China.

Victor insures that Love and Lemons garments are produced ethically:

Victor is extremely progressive in his approach to running a factory. His factory is approved by the Business Social Compliance Initiative (BSCI), an initiative established by the Federal Trade Organization (FTA) for companies who wish to improve their social compliance. The BSCI is a standardized code of conduct with 11 categories that range from workplace health and safety to compensation to environmental and safety issues.

Victor achieved his BSCI-approved factory by electing to have an audit done by Accredium Global Compliance Services (AGCS), an independent auditing company. AGCS ensured all standards of the BSCI were met. For the complete BSCI Code of Conduct, click here!

AOC is committed to sharing important details about the brands we promote. As much as we love the sexy images of Isabeli Fontana, it’s totally clear to us that today’s progressive consumers expect their equally progressive website resources like Anne of Carversville to approach advertising, marketing and brand promotion with an ethical mindset and focus on the future of our integrated, fragile world.

We will screw up on occasion, but AOC will regularly investigate the innovative and ethical positions of brands promoted on our website, in an effort to persuade readers to support brands and companies trying to act responsibly.