Louis Vuitton Men Spring 2025 Campaign Highlights United Nations Global Family

Louis Vuitton Men releases its Spring 2025 campaign, lensed by Stef Mitchell with Gabriel Moses [IG] as photographer and director. The visual effects are a continuation of the major themes Louis Vuitton Men creative director Pharrell Williams introduced at his fashion show held in Paris at UNESCO House.

Back for a return performance was my beloved Norfolk, VA based choir Voices of Fire, one of several elements that provides strong continuity thread for LVM brand DNA, swimming against a fashion-commenting chorus that demands change, change, change.

Models in the new campaign include Abas Abdirazaq, Badhiel Lony Nyang, Cherif Douamba, Earl Cordeiro, Indiana Van’t Slot, Jonas Glöer, Juanel Hernandez, Luke Champion, Mamuor Majeng, Mathieu Simoneau, Mohamed Abubakar, Mohammed Abubakar, Nikita Stsjolokov, Su Hang, Yuhi Miyahara, Zhaoyi Fan. They are joined by actor Callum Turner and entertainer Jackson Wang, with Matthew Henson in charge of styling./ Movement director Manu Loca; art director Juan Costa Paz; set design Giovanna Martial; hair by Karim Belghiran; makeup by Aurore Gibrien

In the aftermath of Pharrell’s Louis Vuitton Men fashion show and this ad campaign, Pharrell became a UNESCO Goodwill Ambassador in mid-December.