Louis Vuitton x Yayoi Kusama 2023 Campaign Preview with Gisele by Steven Meisel
/Louis Vuitton x Yayoi Kusama 2023 Campaign All Stars Lensed by Steven Meisel AOC Fashion
Updated Jan. 9, 2022 with entire cast which is now Anok Yai, Bella Hadid, Christy Turlington, Devon Aoki, Fei Fei Sun, Gisele Bundchen, He Cong, Karlie Kloss, Liya Kebede, Malick Bodian, Natalia Vodianova, Parker Van Noord, and Rianne Van Rompaey.
Previously: Fashion world got a major wakeup this morning with a preview of the January 2023 Louis Vuitton x Yayoi Kusama campaign.
Yayoi Kusama, Age 93, Rolls Again with Louis Vuitton
LV makes a big move putting Gisele Bundchen front and center in a second, historical collaboration with revered Japanese creative Yayoi Kusama, one of the world’s pre-eminent artists at age 93.
LVMH’s Louis Vuitton executive vice president Delphine Arnault oversees all product-related activities for the luxury brand. Arnault describes the collaboration as two perfection-obsessed, design studios joining their creative brain functions in “concept, execution and craft”.
“One of the aspects of her [Yayoi Kusama’s] work is happiness, and we thought it would be really refreshing after the pandemic to have the worlds of Vuitton and the world of Kusama meet again,” Arnault explained. The successful first collaboration between the two global giants happened in 2012.
Steven Meisel Is Behind the Lens
Gisele Bundchen is joined by top models Anok Yai and Fei Fei Sun who are photographed by legendary photographer Steven Meisel. THIS is a championship team of creative talent that leaves us wondering about the full campaign rolling in January 2023.
What we do know is that original supermodel Christy Turlington will be joining the campaign, along with Devon Aoki and Liya Kebede, in a big global rollout coming soon.
Global Campaign Launches December 26
Gisele Bundchen has returned to modeling in a major way, leaving us expecting big things from Louis Vuitton and Gisele in 2023. This is not a one-off.