Is Iveta Andelova a mental patient or just among the one in 11 Americans over 12 — more than 2.5x as likely to be female as male — contemplating her onging battle with depression? With anti-depressant use in the United States rising a staggering 400 percent in the last decade, perhaps Iveta Andelova is just thinking twice before joining this cohort of miserable people.

Or because she’s not American, Iveta just wonders what in heck is wrong with us. Good question!

Lensed by a very experimental Olaf Mueller for Hong Kong’s Kee Magazine January 2012 issue, Iveta is styled by Olivia Tsang in a setting that prompts far more questions than it answers. That makes it well-executed in my playbook. Fashionistas — let’s start thinking! Anne