Louis Vuitton Spring-Summer 2026 Men’s Pre-Collection Delivers Dogs Galore
/Hallelujah! AOC bumped into Pharrell’s Louis Vuitton Spring-Summer 2026 Men’s Pre-Collection video and for the second time in 60 days, I see the creative director not only pointing his finger upwards towards the heavens, as humans have done for thousands of years.
Pharrell brings his humanity into everything he does. Yes, his 3.5 hr. first-ever ‘Grace for the World’ September concert at the Vatican — attended by 300,000 people — was a more direct appeal for kindness and kinship than this fabulous new campaign with more ‘heart’ than one video can handle.
Styled by Matthew Henson, the campaign is fronted by English footballer playing for Real Madrid CF, Friend of the House Jude Bellingham and English actor and producer Callum Turner, a House ambassador.
Recall that Louis Vuitton is now the official partner of Real Madrid teams including men’s and women’s football [soccer] and the men’s basketball team.
Other models include Braien Vaiksaar, Malik Anderson, Mathieu Simoneau and Silouane V. Part 2 of the campaign dropped today, November 11.
Photographed and filmed by Oliver Hadlee Pearch [IG] the footballer and actor are seen in various English settings and scenes from aristocratic life. There’s no shortage of topiary gardens and grand staircases; a top-down convertible and achingly dramatic, thematic music.
Pharell may describe the scene as one of sartorial “refined coziness”. Anne calls it Noble Origins Revisited, but the twist is that the door is open to all.
“For this pre-collection, we were inspired by British charm and tailoring that speaks to timeless elegance, for the man who moves easily through time and place. They represent that mix of refinement and curiosity, of heritage and horizon, that defines the Louis Vuitton spirit.”
The campaign’s home footage-style videos and campaign portraits support a pet accessory capsule connected to the campaign. Royal British breeds—the Welsh Corgi, English Cocker Spaniel, and Border Collie—add the noble origins pedigree dimension to the campaign.
The pet-centric capsule also includes LV Monogram leather leashes, collars, harnesses, breed-specific cleanup bag dispensers, puffer jackets, and a fleece throw, as well as classic Louis Vuitton travel-inspired carriers: the Speedy Pet Trunk, the Malle Chien, the Kennel Trunk, the Neverfull for pets, the Sac Chien, the Dog Bed Trunk, and the pet Backpack.
Pharrell is the type of creative savant, who always has his ear to the ground, wherever he is in the world. This campaign may be a one-off, but I hope it’s not because Anne was absolutely charmed by it.
The haute attitude so essential to creating a class consciousness to support the luxury brand price tag is pleasantly absent here. Remember, this is the official explanation for why women don’t smile in luxury brands advertising. They must manifest an aloof attitude of upper-class superiority. What bunk.
Watching the film, its heart is golden at a time when men generally have taken quite a lot of heat over the last decade. Much of it deserved, yes, but with far larger concerns about the rise of Christian nationalism and fascism in America, this is the real devil on America’s doorstep.
Young men, including Latino men, broke left in a huge change in last week’s elections in America. They elected two women governors in Virginia and New Jersey. All these big races were blowouts for Democrats — like 13-15 pt spreads.
So my heart is open to spending more time than ever trying to understand life from the pov of young men — as long as we have mutual respect.
It’s true that this Louis Vuitton Men campaign reimagines classic British style, but it also presents a very fresh vision of masculinity. You know that AOC will always go for the psychological, emotional and cultural factors in play, if we see them. Or feel them. You don’t need AOC talking about the tweeds.
At heart, the campaign celebrates an ideal: old-world codes re-written for a new generation, where heritage is less about tradition and more about attitude, curiosity, sincerity and a global humanity.
Hours ago and with perfect timing, the London Times just dropped an article ‘The real Jude Bellingham: inspirational leader or toxic influence? ‘ It’s a thoughtful piece that is very complimentary to Bellingham in total. It seems the footballer experiences the charges of having an alleged ‘Obama superiority complex’ .
The fans in Madrid just adore Bellingham and choose wonderful words to describe Him.
When the only attack you have against a man of color is his ‘superiority complex’ — because you can’t condemn and criticize how he does things so competently and delivers excellent results, you should reconsider. If little children and dogs both love him — well, your true colors are showing.
You demand his humility, when he is a man confident about his talents. Perhaps you should first show him how it’s done. Back to this Louis Vuitton look at today’s men and their favorite brand. I just adore this film and entire campaign. ~ Anne