Sara Sampaio Wears Fall 2019 Denim Lensed by Victor Demarchelier for ELLE Italy September 2019

Sara Sampaio Wears Fall 2019 Denim Lensed by Victor Demarchelier for ELLE Italy September 2019

Top model and Victoria’s Secret Angel Sara Sampaio fronts a western-inspired denim trends editorial, styled by Laura Seganti, who swears that every fall 2019 shoe trend from sneakers to stilettos works with denim. Photographer Victor Demarchelier is in the studio for ELLE Italy’s September 14, 2019.

Sara Sampaio Wears Boho Fashion by Mario Sierra for ELLE Spain September 2019

Sara Sampaio Wears Boho Fashion by Mario Sierra for ELLE Spain September 2019

Victoria’s Secret Angel Sara Sampaio channels the 70’s, styled by Sylvia Montoliu in bohemian fashion looks from Celine, Gerard Darel, Missoni, Versace and more. Photographer Mario Sierra is behind the lens for ELLE Spain September 2019.

Sara Sampaio Poses For Marcin Tyszka In Pre-Fall Fashion Trends For Marie Claire Italy

Sara Sampaio Poses For Marcin Tyszka In Pre-Fall Fashion Trends For Marie Claire Italy

Top model and VS Angel Sara Sampaio wears pre-fall looks from Givenchy, Moschino, Salvatore Ferragamo, Valentino, Versace and more styled by Elisabetta Massari. Photographer Marcin Tyszka is behind the lens for Marie Claire Italia August 2019.

Greg Swales Flashes Sara Sampaio In 'Visions in Digital' For Numero Russia May 2019

Greg Swales Flashes Sara Sampaio In 'Visions in Digital' For Numero Russia May 2019

Top model and Victoria’s Secret Angel Sara Sampaio is styled by Ilaria Niccolini in modern, street savvy looks for ‘Visions in Digital’. Photographer Greg Swales eyes Sara for Numero Russia May 2019./ Hair by Danielle Priano; makeup by Carolina Gonzalez

Sara Sampaio Is 'Born to Be Wild' Lensed By Hugh Lippe In Numéro France April 2019

Sara Sampaio Is 'Born to Be Wild' Lensed By Hugh Lippe In Numéro France April 2019

Top model Sara Sampaio is ‘Born to Be Wild’, styled by Charles Varenne in luxe leather, studded denim and more biker girl looks. Photographer Hugh Lippe is behind the lens for Numéro France April 2019./ Hair by Rita Marmor; makeup by Lisa Storey

Angels Sara, Jasmine, Lais, Barbara + Launch Online Only Return Of Victoria's Secret Swim

Angels Sara, Jasmine, Lais, Barbara + Launch Online Only Return Of Victoria's Secret Swim

Victoria’s Secret is back in the swimwear business — online. After three-years out of the swimsuit category that generated $500 million in sales for VS, Angels Sara Sampaio, Jasmine Tookes, Lais Ribeiro and newly-crowned Angel Barbara Palvin launch the Spring 2019 campaign. PINK spokesmodel Grace Elizabeth as well as models Lorena Rae, Megan Williams and Aidan Curtiss join the sexy crew.  Shop online and don’t get confused that the two-piece sets are sold separately top and bottom, letting you choose pieces that match your own body shape. The VS Swim Collection features known brands and their own private label.

Currently, the swim category isn’t available even in the largest VS stores, so try-ons are not an option. Ironically this move brings VS swim right back to where it was 30 years ago.

Victoria’s Secret Angels Archives @ AOC

Alexina, Elsa, Sara + Taylor Stock Up On Victoria's Secret Valentine's Day Sexy Lingerie

Victoria’s Secret celebrates Valentine’s Day with red and pink pjs and sexy little nothings worn by all-stars like Alexina Graham, Elsa Hosk, Sara Sampaio, and Taylor Hill.

“Valentine’s Day is about celebrating all the love in your life. Whether you are shopping for yourself or buying a gift for someone special, you can’t go wrong with Victoria’s Secret,” says Romee Strijd. “This year, I am all about being a little bit daring. I gifted myself the new neon Very Sexy Push Up Bra to wear for a fun night out.”

Sara Sampaio Feels The Love In Greg Swales Images For Vogue India October 2018

Top model and Victoria’s Secret Angel Sara Sampaio feels the love, posing with Bollywood actor Ranveer Singh in the October 2018 11th anniversary issue of Vogue India. Anaita Shroff Adajania styles Sara in Ranveer in vivid prints and patterns for images by Greg Swales.

Sara Sampaio Chills In Summer 'Blue & White', Lensed By Hanna Tveite For Porter #27 Summer Escape 2018

Superstar VS Angel Sara Sampaio is styled by Helen Broadfoot in 'Blue & White' high summer, casual looks. Hanna Tveite is behind the lens for Porter Magazine #27 Summer Escape 2018./ Hair by Franco Gobbi; makeup by Virginia Young

Sara Sampaio Stars In 'Hot Summer', Sweltering Images By Giampaolo Sgura For Vogue Mexico June 2018

Sara Sampaio Stars In 'Hot Summer', Sweltering Images By Giampaolo Sgura For Vogue Mexico June 2018

Top model and VS Angel Sara Sampaio is styled by Paul Cavaco in sweltering, water baby looks. Photographer Giampaolo Sgura captures 'Hot Summer' with its dripping in sensuality images for Vogue Mexico June 2018./ Hair by Peter Gray; makeup by Fulvia Farolfi

Sara, Sadie, Taylor, Lais, Romee & Jasmine Launch Victoria's Secret Stretch Cotton 2018 Campaign

Sara, Sadie, Taylor, Lais, Romee & Jasmine Launch Victoria's Secret Stretch Cotton 2018 Campaign

BFFs Sara Sampaio and Sadie Newman star in the launch of Victoria's Secret Stretch Cotton 2018 campaign, joined (in order) by Angels Taylor Hill, Lais Ribeiro, Romee Strijd and Jasmine Tookes wearing the everyday sexy, logo love collection. 

Sara Sampaio Talks Her Nipple Showdown With Lui & Why Victoria's Secret Is A Feminist Brand

Sara Sampaio Talks Her Nipple Showdown With Lui & Why Victoria's Secret Is A Feminist Brand

Top model and Victoria's Secret Angel Sara Sampaio is fired up and ready to roll, interviewed for the March 23, 2018 issue of Porter Edit. Sampaio is well on the way to establishing herself as an activist voice for a new generation of models. 

“Models are expected to show up on set, just be pretty, do our job and not say a word,” the Portugese beauty explains. “When we do open our mouths, we’re branded as difficult, opinionated, troublemakers; we are told that we don’t know what we are talking about.” Pointing out that women out earn men in modeling, Sara insists that "we are still not respected. We are still exploited. And it’s such a disposable industry that girls feel like they can’t say anything, because there will be some other girl out there who will just do it.”

Sampaio regularly leverages her more than 10 million followers on social media to use her voice and “hold people accountable”. In 2017, the firebrand used Instagram to call out French magazine Lui after it published revealing pictures of her. AOC wrote about this situation, and we were honestly confused. Sampaio uses her Porter Edit interview to clarify her view of what happened.

Sara Sampaio Wears Sexy, Sporty Looks Lensed By Hanna Tveite For Porter Edit March 23, 2018

Sara Sampaio Wears Sexy, Sporty Looks Lensed By Hanna Tveite For Porter Edit March 23, 2018

Top model and Victoria's Secret Angel Sara Sampaio shows some moves, as form meets fashion in sexy sports looks styled by Helen Broadfoot. Photographer Hanna Tveite flashes 'Strong Points' for Porter Edit March 23, 2018./ Hair by Franco Gobbi; makeup by Virginia Young

Related: read Sampaio's Porter Edit interview:

Will Sara Sampaio Also Become A Graff Muse For The 'Peace' Diamond Campaign?

Portuguese model and VS Angel Sara Sampaio is the new face of Graff Diamonds.Lensed by Patrick Demarchelier for Graff's Green Lady campaign Sara shines wearing a pair of 50 carat emerald cut diamond earrings as well as a 35 carat emerald cut D Flawless diamond ring. 

{. . . }

The 'Peace' Diamond From Sierre Leone

AOC hasn't written about diamonds and blood diamonds for several years, but the journey to market of the 'Peace' diamond caught our attention.

It was Laurence Graff who won the Dec. 2017 bidding in New York, acquiring the so-called 'Peace' diamond from the government of Sierra Leone. 

The stone is the third largest diamond in the country's history and the 14th biggest ever discovered worldwide, according to the Rapaport Group, the jewelry auction organization that helped bring the stone to auction. Note that the Rapaport Group is also a leader in fair trade and ethical diamond mining.

The 'Peace' diamond arrived in New York for the December 2017 auction with a cloud over its head. At an earlier auction in Sierra Leone, the diamond brought only $7.8 million at auction and did not meet the floor price.

Because the 'Peace' diamond brought even less money at $6.5 million in New York than the $7.8 million rejected in Sierra Leone, disappointment is understandable. 

“What is the value of the life of a child in Sierra Leone? What is the value of clean water? That’s the value, that’s here. And that’s what Laurence Graff is buying,” said Chairman of Rapaport Group, Martin Rapaport. Note that I'm not clear if Rapaport's comments came before or after the sale. But they appeared in a March 5, 2018 article on Africanews.com, talking about Sierra Leone's history in blood diamonds. According to World Bank data, Sierra Leone’s gross national income per capita stood at $620 in 2015.

Related. This story is unfolding in several parts, one more interesting than the next. This is the first chapter -- modified tonight based on new research. 

Related Reading

Sara Sampaio Launches Graff's Green Lady Diamonds Campaign. Will Sara Also Take On The 'Peace' Diamond Project?

Sara Sampaio Launches Graff's Green Lady Diamonds Campaign. Will Sara Also Take On The 'Peace' Diamond Project?

Portuguese model and VS Angel Sara Sampaio is the new face of Graff Diamonds. Lensed by Patrick Demarchelier for Graff's Green Lady campaign Sara shines wearing a pair of 50 carat emerald cut diamond earrings as well as a 35 carat emerald cut D Flawless diamond ring. 

In November 2015 How To Spend It Magazine interviewed Laurence Graff, chairman of Graff Diamonds, in advance of the sale of an exceptional diamond called Blue Moon, in advance of its Sotheby's sale for $48.5m. 

Vivienne Becker amplifies the impact Laurence Graff has had on the fine jewelry business with his pioneering mine-to-market business model. Graff brought together "the disparate sectors of the traditional fragmented diamond supply chain, with its total disconnect between the miners at the source, the cutters and dealers and the artistry of the finished jewels."

The 'Peace' Diamond From Sierre Leone

AOC hasn't written about diamonds and blood diamonds for several years, but the journey to market of the 'Peace' diamond caught our attention.

It was Laurence Graff who won the Dec. 2017 bidding in New York, acquiring the so-called 'Peace' diamond from the government of Sierra Leone. 

Derek Ridgers Eyes Victoria's Secret X Balmain Punk Mashup For 10 Magazine S/S 2018

Victoria's Secret Fashion Show stylist and editor of 10 Magazine Sophie Neophitou presents a visual mashup of the Victoria's Secret x Balmain collab for 10 Magazine's S/S 2018 issue. Models Aiden Curtiss, Amilna Estevao, Cindy Bruna, Grace Bol, Herieth Paul, Josephine Skriver, Leomie Anderson, Maggie Laine, Martha Hunt and Sara Sampaio are lensed by British photographer Derek Ridgers./ Hair by Tina Outen; makeup by Ayami Nishimura

VS Angels Skriver, Tookes, Strijd & Sampaio Sizzle In Oliver Rousteing Balmain-VS Collab

Victoria's Secret Angels Josephine Skriver, Jasmine Tookes, Romee Strijd and Sara Sampaio deliver major sizzle and wearable design in the lingerie brand's new Balmain collaboration. The hotter-than-Hades, strappy and  zippered bras, panties and long-line bras are available at department store prices online. Is a permanent colab in the making? At these prices, VS will get a good idea of Balmain's Olivier Rousteing potential.