Olivia Martin in Miss Dior Fragrance by Brigitte Niedermair | Dior's Flowers Biodiversity Update
/Spanish model Olivia Martin poses in Dior Beauty shots for the house’s core Miss Dior Fragrance. Lilly Marthe Ebener styles Martin in images by key Dior photographer Brigitte Niedermair. / Hair by Olivier Schwalder; makeup by Marie Duhart
Popping over to Dior’s IG, not only did we experience a small flower fest, but more importantly, an update on Dior’s commitment to the future of these fragrant beauties.
Dior writes: “At Dior, we are dedicated to preserve biodiversity. For our Maison, this mission particularly resonates through our never-ending love of flowers. They are not only the beating heart of our creative vision, they are also the origin, present and future of beauty. In the context of COP 15, we are reminded ambitious actions are essential to preserve flowers from extinction.”
By 2030, 100% of Dior gardens and partner gardens will be operated in organic or regenerative agriculture. Additionally, Dior Beauty is committed to reducing their carbon emissions by 46% by 2030 in line with the Paris Agreement to limit global warming to +1.5°C.