Net-a-Porter chairman Natalie Massenet and colleague, former editor-in-chief of Harper’s Bazaar UK Lucy Yeomans have launched Porter as a content rich, thinking woman’s magazine. Emotion counts too, with Porter’s intention to not only address how to wear a given dress, but also how you feel wearing it.

In the first issue of Porter, Lanvin’s Alber Elbaz reveals how “to master the art of dressing up” with his style rules to live by.

Chanel Iman for Porter Magazine #1

Not only will Porter feature women around the globe who have outstanding style — women like Eva Herzigova who frequently appears in the company’s digital magazine The Edit. In the first issue Tom Ford interviews Julianne Moore; Natalie Massenet interviews Burberry CEO Angela Ahrendts while Craig McDean captures Uma Thurman at home with her baby daughter.