20 Global Activists Are Center Stage on British Vogue's September 2020 'Activism Now' Cover

Manchester United and England footballer Marcus Rashford joins Adwoa Aboah, model and leading mental heath activist, on the cover of British Vogue’s September issue.

Aboah traveled to Marcus’s garden in Manchester for their cover shot, by Misan Harriman, the BLM protest photographer who first picked up a camera three years ago.

Harriman set up his digital media business, What We Seee, in 2016 (subscribe to the newsletter), after a career in finance.

Now we see his images of Aboah and Rashford in a fold-out cover featuring 18 other global activists. and fellow photographers Texas Isaiah, Philip-Daniel Ducasse, Reginald Cunningham and Chrisean Rose.

In early June, Norwegian-born, British writer Afua Hirsch, who interviewed the activists featured in the September issue, emerged from London Underground’s Vauxhall station to the discovery of an entirely new vibe in the streets. Hirsch recollects in British Vogue the moment she joined a protest — holding hands with two small girls — against the broadcast-live murder by Minneapolis police of George Floyd: “ . . . as I stepped up on to that street, I felt an outpouring of raw, ancestral anger and outrage against racism on a scale I’ve never experienced before.”

Stella McCartney at her fall 2019 women’s show in Paris.CreditStephane Mahe/Reuters

Stella McCartney is making front page news with the announcement that the designer, who abandoned her relationship with Kerring in 2018, has now joined forces with LVMH Moët Hennessy Louis Vuitton, the world’s largest luxury group.

McCartney will remain in her role as her brand’s creative director and also as majority stockholder in the Stella McCartney business. Her additional responsibilities include becoming a special adviser to Bernard Arnault, LVMH’s chairman, and also to the LVMH board, on the topic of sustainability.

The fashion industry has an enormously negative and earth-harming footprint on the environment, and no one in fashion world is better prepared to fill this role of LVMH adviser on sustainability than Stella McCartney.

The addition of Stella McCartney’s voice and brand to the LVMH creative and leadership stable underscores the company’s commitment to gender equity. Since 2017, LVMH has named Maria Grazia Chiuri to head Dior and Claire Waight Keller to lead Givenchy. Arnaut has taken a minority position in the also sustainability-focused Gabriela Hearst, while creating a blockbuster disruption of the entire luxury industry with the creation of a new fashion house Fenty, created with Rihanna.

In talking about her new partnership, Stella McCartney said that since ending her partnership with LVMH rival Kerring, she had been pursued by many potential partners and investors wanting to help expand her business.

In the end, McCartney made a seemingly wise decision, one that gives her an opportunity to have heavy influence on issues that matter to her a great deal, while tapping into funding and a professional contacts base that will give her enormous flexibility. The importance of Stella’s access to Arnault and the LVMH board of directors can’t be understated.

“The chance to realize and accelerate the full potential of the brand alongside Mr. Arnault and as part of the LVMH family, while still holding the majority ownership in the business, was an opportunity that hugely excited me,” she said.